360 Product Photography

Boost Your Sales Through Images That Attract & Convert Your Website Visitors

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Increase Your Product Sales With Our 360 Photography Services

As online shopping is growing more popular with consumers, it is becoming more crucial to invest in marketing strategies that attract your target audience. Ecommerce provides ease of access, but sometimes it can be difficult for customers to properly look over the products they’re interested in. The best way to account for this is by turning to 360 product photography. This process will showcase your products in a more engaging way, and provide information regarding your products with more clarity. Your customers will get to see your products in a new light, and find comfort in the proven quality of your assets.

Generate More Sales

Utilizing this process is a great investment because it already knocks out some of the most important goals any business has. When you attract a wider audience to your website and properly highlight the value of your products, you’re bound to generate more sales and reduce return rates. 360 product photography is a great resource for promoting your high-quality items and ensuring customers that your products are the right choice for them.

Attract More Customers

Consumers want to have control over their online shopping experiences, and there’s no better way to appease your audience than by giving them plenty of information about your products. The good news is that there’s a way you can accomplish this without having to write a bunch of copy for each of the products on your web store. With 360 photography, you show rather than tell. This kind of photography is being underutilized across the ecommerce industry, so customers will naturally gravitate towards businesses that have their best interests at heart.

Show Off Your Products

Sure, a picture may be worth a thousand words, but a 360 photo is worth a lot more. This type of photography shows off products in a way that most businesses don’t use yet, so not only will you prove your credibility as a business, you’ll attract a bigger audience to showcase your products to. A single picture can relay some basic product information, but it never really conveys the entire scope of the item. Sometimes there’s a design on the back that you can’t see, or sometimes it’s hard to visualize what the actual size of the object may be. With 360 photography, you can bring your products to life.

What Is 360 Product Photography And Why Is It Useful For Businesses?

360 product photography is the latest trend that is being used to showcase products. But how is it any different from regular product photography? 360 photos are panoramic images that display products from every angle.  This effect is achieved through combining several photos in specialized photography software, making it look like a continuous shot that was all taken at the same time. 

One reason why 360 product photography is growing more popular is because they’re interactive, which means that viewers can control which part of the image they want to see. This process gives customers more freedom to take control of their own purchases, allowing them to feel more confident about the products they intend to purchase. Overall, customers are able to shop more efficiently through online storefronts because they can get a holistic view of different products without needing to set foot in a physical store. Essentially, this means that online stores can generate sales anytime and anywhere.

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360 product photography is the latest trend that is being used to showcase products. But how is it any different from regular product photography? 360 photos are panoramic images that display products from every angle.  This effect is achieved through combining several photos in specialized photography software, making it look like a continuous shot that was all taken at the same time. 

One reason why 360 product photography is growing more popular is because they’re interactive, which means that viewers can control which part of the image they want to see. This process gives customers more freedom to take control of their own purchases, allowing them to feel more confident about the products they intend to purchase. Overall, customers are able to shop more efficiently through online storefronts because they can get a holistic view of different products without needing to set foot in a physical store. Essentially, this means that online stores can generate sales anytime and anywhere.

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Another benefit to utilizing 360 product photography is that it helps your business stand out from your competitors. Not a lot of businesses are using his process yet, which shows that you can quickly put yourself at an advantage. Technology like this shows that your business is thorough and professional. For a customer, the fact that you can easily access the fine details of a product, suggests that your business is truly trustworthy.

Another major reason why 360 product photos increase sales is because they decrease the amount of product returns you get. Because customers can examine each product in more detail, they can be certain that the items are worth purchasing. You can avoid the buyers who end up returning their purchase because they’re unsure about it during the buying process.

Basically, the sooner you utilize 360 photography services, the better. Not only would you be getting ahead of the competition, you’d be grabbing more customers’ attention and generating more sales. Your revenue will increase while participating in a cost-effective process.

360 Product Photography Has Been Proven To Increase Revenue

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According to 90% of online buyers, the most important factor in website sales is photo quality

91% of consumers want to see products from all sides

Return rates can reduce by 15% to 50% with effective product photography

Online visitor duration can increase by as much as 32%

Customer satisfaction rates can grow by as much as 50%

Businesses can get more photos at the same price as static photography

As you can see, 360 product photography is something that consumers really want to see. They like having the option to wholly view the products they’re interested in because a purchase is a conscious commitment. Your customers want to verify that your products will perfectly fit their personal needs. If you want more customers to buy your products, and be happy with them, it would benefit you to invest in 360 product photography.

Tools For Successful 360 Product Photography

Photography is a more intensive process than most people think. Not only do you need the expertise to capture your subject properly, you also need the right equipment to do so. And this goes double for 360 product photography because the images you use for your business are what help customers determine whether they want to purchase your products or not. In order to achieve exceptional results, you need to combine the following elements so you create 360 photos that are cohesive and appealing.

Software

Software

In order to get the 360 degree effect, there’s a certain editing software that’s specialized in putting your images together. The editing process will take a lot of individual images taken of your product and transform them into a continuous display. Our photographers already have access to software like this, so we can get started with your editing right after the photoshoot.

Equipment

Equipment

There are different pieces of equipment needed to successfully capture 360 photos. But lucky for you, we have it on hand. Whether it’s a camera, a turntable, or another photography accessory, we’ve got you covered with great equipment. Our cameras are professional-grade and shoot high-quality images, and we have supplementary equipment, such as turntables, that makes the photographing process much easier.

Design Elements

Design Elements

If you’re taking pictures of your products, you want to make sure they look good. Simple mistakes in the development process can impact the resulting quality of your photos, so it’s important to make sure that all of the little details are in place. Things like background and lighting, for example, can completely change the appearance of your products if not designed and setup properly. At LYFE Marketing, our specialists know what design elements to pay attention to. Our expertise guarantees great creative choices that will highlight your products properly.

Get in touch with one of our specialists now.

LYFE Marketing’s 360 Photography Services

In order to get high-quality 360 photos, you need the right equipment and the right expertise. Luckily for you, LYFE Marketing has all of the pieces needed to get you the product photos you deserve. With the help of a LYFE Marketing specialist, you receive high-quality 360 photography that helps you generate more revenue. 

According to a study that was conducted by the Internet Retailer Magazine, 360 product photography helped to increase conversion rates by as much as 13% on ecommerce sites where they were implemented. Just think what a 13% increase in conversion rate can do for your business. Don’t leave your product photography up to chance; make sure to hire a professional. 

Like any great business idea, it’s important to develop a plan of action for how you’re going to achieve your goals. It’s no different here at LYFE Marketing, so we understand how to create thorough plans that maximize success at every stage. We have a detailed process for our 360 product photography services, and our specialists are determined to get you the best results possible. 

Client Coordination: Our first step is to get in touch with you about what products you want to showcase. We’ll arrange for your products to make it to our studio, and arrive in good condition, so that we can show off the best of what you’ve got.

Planning And Preparation: Once we have received your product, we’re going to determine what’s needed for the photo shoot. This will account for products, camera and light equipment, software, and anything else that might be necessary to get your pictures looking great.

Setting Up The Studio: You wouldn’t have a photographer take pictures haphazardly, so that’s why we go through a diligent setup process that not only includes camera equipment, but also lighting and backgrounds. The lighting and the background use for your photoshoot will depend on the kind of product that you want featured because no two products require the same conditions. Our goal is to capture images that will stand out on your website, appeal to customers, and portray your products well.

Photo Capturing: There are different techniques that photographers use in order to take photos, and our team is experienced enough to know which methods to use for your photoshoot. We’re experts at framing, focus and composition, so you know we’ll capture the best quality product photos for your business.

360 Image Development: Once all of the photos are taken we’ll transfer them to our editing software. There, we’ll compile all of the pictures into one continuous product shot. You and your customers will be able to view your product from any angle, meaning your products can truly show off their value!

LYFE Marketing’s 360 Photography Services Are Unmatched

We Utilize The Best Technology

We Utilize The Best Technology

To produce thorough and appealing 360 product photos, we use the best technology in the business. We take pride in using quality equipment throughout the entire process. Whether it be the camera, the editing software, or even the lights and background, we’ll utilize the highest quality tools to produce the best results.

We Can Market Your Product Photos Effectively

We Can Market Your Product Photos Effectively

We’re a full-service agency, meaning that we handle all things digital marketing. Your product photos are crafted with best industry practices in mind, and we can make them a consistent part of your online marketing efforts. We can help you market your 360 product photos across different platforms, with different demographics in mind, with full efficiency and much more. The right marketing strategy will help your product photography make a bigger impact on your audience, and we know just how to get you set on that path.

We’re Specialized In Product Photography And Photo Editing

We’re Specialized In Product Photography And Photo Editing

No one wants to hire a photographer that takes bad pictures, so that’s why our entire team of photographers are trained and experienced in all parts of the photography process. We’ll plan, shoot and edit your 360 with the best framing in mind. The product photos we take will look great and draw more customers towards purchasing.

Get Started With 360 Product Photography

Since more consumers are utilizing online shopping resources, it’s important that your business stands out from the rest. Your audience wants to do business with a company that is professional and credible, and investing in engaging 360 product photography is a great step in that direction. The use of 360 product photography has proven to be effective when it comes to increasing sales, conversion rates and revenue because it allows for customers to feel better about their purchases. There are so many benefits to pursuing 360 photography for your products, and LYFE Marketing can help you get the most engaging photos possible. Our team is dedicated to applying industry-proven methods, utilizing top-quality equipment, and creating an end-product that truly shines. So what are you waiting for? Schedule a call with us today.

Digital Marketing Specialist
Digital Marketing Specialist

Get Started With 360 Product Photography

Since more consumers are utilizing online shopping resources, it’s important that your business stands out from the rest. Your audience wants to do business with a company that is professional and credible, and investing in engaging 360 product photography is a great step in that direction. The use of 360 product photography has proven to be effective when it comes to increasing sales, conversion rates and revenue because it allows for customers to feel better about their purchases. There are so many benefits to pursuing 360 photography for your products, and LYFE Marketing can help you get the most engaging photos possible. Our team is dedicated to applying industry-proven methods, utilizing top-quality equipment, and creating an end-product that truly shines. So what are you waiting for? Schedule a call with us today.

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