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Posts for Email Marketing

email segmentation

The Best Email Segmentation Ideas and Tests for Small Businesses

Email Marketing - Kayla - September 25, 2019

After initial research and discussions with other business owners and our business partners, we began noting some basic questions that surround email…

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email subject line best practices

Email Subject Line Best Practices: 8 Simple Hacks to Boost Open Rates

Email Marketing - Sean - September 23, 2019

Let’s face it, without email subject line best practices in place, making your email marketing campaign a success can and will prove…

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8 Simple Techniques to Improve Your Email Open Rate

Email Marketing - Sherman Standberry - September 20, 2019

Improving your email open rate will undoubtedly have a direct effect on your bottom line. After all, email marketing generates more money…

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email personalization

Email Personalization: How to Make Your Business Emails Inviting, Not Creepy

Email Marketing - Sherman Standberry - September 19, 2019

Email marketing remains one of the most effective tools in your digital marketing toolbox. One of the reasons is because of the…

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email subscribers

7 Proven Ways to Get More Quality Email Subscribers

Email Marketing - Sherman Standberry - September 19, 2019

Email is the only medium that allows businesses to cost-effectively send highly customized content straight to a specific customer. And yet only…

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B2C email marketing

Improve Your B2C Email Marketing Campaign With Our Expert Advice

Email Marketing - Sherman Standberry - September 18, 2019

77% of B2C customers prefer email to other methods of marketing. They show it by purchasing 138% more goods than people engaged…

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email marketing campaign

6 Simple Steps to Integrate Your Email Marketing Campaign With SEO

Email Marketing - Sherman Standberry - September 18, 2019

Email is one of the oldest digital marketing channels, but it’s definitely not out of date yet. As the matter of fact,…

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B2B email marketing

5 Steps to Developing a B2B Email Marketing Plan

B2B, Email Marketing - Sherman Standberry - August 28, 2019

Getting consumers to make a buying decision, especially with B2B email marketing, is no walk in the park. But when done right,…

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what is email marketing

What is Email Marketing & Why Does My Business Need It?

Email Marketing - Kayla - August 28, 2019

Email marketing is a term you may have heard recently, but exactly what is email marketing?         What is…

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email communication

Powerful Email Communication That Actually Resonates With Your Customers

Email Marketing - Sherman Standberry - August 22, 2019

According to Statista, the average marketing email open rate is less than 15%. This abysmal performance isn’t because people don’t want to…

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