Marketing For Cleaning Services- Boost Your Brand Awareness & Clientele

Q: How to succeed in digital marketing for cleaning services?

1. Phase 1: Online audit. As part of our service, the first thing we will do is conduct an audit of your online presence. What does this mean? It means we will go through your website, your social media accounts and more to assess how those are performing and if they’re hitting the goals which you have set. 2. Phase 2: Check out what your competitors are doing. We will study your competitors and see what it is that they are doing and determine if it’s worth doing for you or not. It’s important to know what your competition is up to and to learn from what’s working well for them AND from what isn’t. 3. Phase 3: Understanding your ideal customer. Who is your ideal customer? Are they homeowners who want to have their residences cleaned? Are they business owners that need their offices or work area maintained? We need to know who your ideal customer is so we can target and address them effectively. 4. Phase 4: Creating content. As they say, content is king right now. We will create content for your website and for your social media accounts that are meant to have the most impact and generate engagement. 5. Phase 5: Monitoring &amp; reporting. As part of our digital marketing services, we will monitor the performance of your digital marketing campaigns and make adjustments whenever necessary. You will also have full access to digital marketing reports that depict the performance of your campaigns.

Marketing For Cleaning Services

Get More Clients For Your Cleaning Services

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Do You Want to Grow Your Cleaning Service Business?

What is your goal this year for your cleaning company? Are you aiming to double or even triple your clientele? Do you want to boost your cleaning business’ revenue? Or perhaps you want to build your online presence and reach a larger market? Well those are some really great goals! And lucky for you, digital marketing can help you in achieving them.

Do You Want to Grow Your Cleaning Service Business?

As a consumer yourself, you probably also shortlist companies when looking for services to hire. The first thing you do is to shortlist the companies based on your requirements. This mindset is what we consider when creating a marketing strategy for service-based companies such as cleaning businesses. The fact is that in today’s era, it is more likely for customers to trust companies with a strong online presence.

A company with an engaging social media presence, credible online reviews, valuable content and user friendly website appears more trustworthy. These factors build a solid foundation for a reputable company name. Something that can only be achieved through an effective digital marketing plan.

And this is what we at LYFE Marketing are experts at, so let us help you.

Find More Clients With Marketing For Cleaning Services

Did you know that 75% of small business owners believe that digital marketing is an effective means of getting new customers and clients? This is why investment in digital marketing is a must for commercial cleaning businesses like yours.

Social Media Marketing

Around ¾ of all small business owners in the United States use Facebook, LinkedIn and other social media platforms in order to promote their business and to find new clients. With more and more people using social media today, it’s not surprising that businesses in all industries think of social media business pages as an essential part of a profitable marketing strategy.

Our team of specialists will help you create content and social media ads to better reach your target audience and promote your business.

CLEANING SERVICE SOCIAL MEDIA MARKETING

PPC Marketing & Google Adwords

Did you know that local pay-per-click ads by Google account for almost 14% of all the clicks for local SERPs (search engine result pages). You can use this marketing tactic to capitalize on people searching for cleaning services in your area.

When you hire our PPC services, rest assured that the advertisements we set up will direct them to your website or landing page! We will help you get the most of your ad spend by creating engaging ad copies and enticing call to actions.

PPC (PAY-PER-CLICK) FOR CLEANING SERVICES

Email Marketing & Drip Campaigns

Did you know that adding videos to your emails can increase your click-through rates by as much as 300%? Your emails need not be limited to the old direct mail or traditional newsletter format. Videos, drip-sequences and other additions can improve your engagement and conversion rates. Email marketing campaigns are also very effective in promoting new cleaning products at a low cost.

Our specialists will craft content and email marketing sequences to nurture your leads and turn potential customers into real clients.

EMAIL MARKETING FOR CLEANING SERVICES

Short Video Management

Seeing the transformation of something from being dirty to clean is captivating and sparks psychological delight. This is probably why cleaning videos on social media draw a lot of attention from users. Take advantage of this to promote your cleaning services! We create fun and engaging videos to gain the attention of your potential clients. Turn more eyeballs into more bookings.

SHORT VIDEO MANAGEMENT FOR CLEANING SERVICES

Why You Should Implement Digital Marketing for Cleaning Services

Where do you get most of your clients for your cleaning service? Most say they acquire their customers from referrals, word-of-mouth or traditional forms of marketing, but did you know you can reach and convert a larger percentage of your audience with digital marketing? Let’s see why:

46% of all searches on Google are local. That means potential clients are searching for you online.

According to Twitter, 66% of their users have found a new business on the platform. You could be one of them!

Only 29% of all small businesses say that they understand digital marketing and they do things on their own. This highlights the fact that there’s a gap between most small business owners and digital marketing!

74% of small businesses that have been surveyed say that they have a website. Do you?

92% of consumers go to Yelp to find a local business that they can return to.

Businesses that have online reviews on websites such as Google My Business, Yelp, Facebook and Clutch are trusted by more than 70% of customers.

So, what do these statistics mean? It points to the importance of a) having an online presence for your business and b) having that presence work for you and your marketing efforts.

It doesn’t matter what type of cleaning business or services you offer- maid service, janitorial services, house cleaning or commercial cleaning, you still need a sound digital marketing strategy. However, you need experience, skills and expertise to be able to do this effectively.

LYFE Marketing is exactly what you need. If you want a marketing plan that will yield the results that you desire, let the experts handle it for you.

So, what do these statistics mean? It points to the importance of a) having an online presence for your business and b) having that presence work for you and your marketing efforts.

LYFE Marketing is exactly what you need. If you want a marketing plan that will yield the results that you desire, let the experts handle it for you.

The Benefits of Digital Marketing for Cleaning Companies

Using digital marketing for cleaning services is beneficial for the following reasons:

One of the most powerful forms of marketing

Yes, it has the potential to dramatically increase the business you’re getting. With more than 4 billion users everyday, now is the best time to build your online presence. Digital marketing for cleaning companies is the key to get your brand out there and be on top of the competition.

Very cost-effective

A small business can get exposure to over 1,000 people at just the cost of $3 through the power of social. But when you use traditional marketing, the same exposure using TV will cost you $28. Think about the difference it will make with your budget and your reach when you choose to invest in online marketing.

Every tactic is trackable

With digital marketing, you can always see the results of your work in real-time. Everything within digital marketing is trackable, so you will know quickly if the marketing tactics are effective or not (and by effective we mean profitable!). Invest in what you know works!

Can be tailored for a targeted audience

Digital marketing gives you several ways to identify and target your exact audience. Targeting by keyword searches, demographics, behaviors and interests, you can focus more on your real potential clients. This increases the chances of your conversions because you’re talking to your specific target market.

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We Have Helped Clients Increase The Number Of Their Social Media Followers And Increase Engagement

We have a proven track record when it comes to helping our clients in improving their engagement and increasing the number of their followers. One of our clients saw a 2732% jump in their engagement and got 1,480 new FB followers after employing our digital marketing services. We can do the same and more for your cleaning service business.

WHY YOU SHOULD CHOOSE LYFE MARKETING FOR DIGITAL MARKETING FOR CLEANING SERVICES

Experience And Knowledge In Digital Marketing

LYFE Marketing has extensive experience when it comes to various aspects of digital marketing. Why pick a company that is unproven when you can partner with one that has the results to back up its claim? Check out any of our case studies or our reviews on Google, Clutch, UpCity and more to see how we’ve helped other small businesses grow.

Our Specialists Are Skilled

We call them specialists for a reason. Our digital marketing specialists are experienced and knowledgeable in their own particular fields. They know which metrics matter and they are aware of the tactics that they must follow to achieve the goals under those metrics.

We Can Take Your Cleaning Service to the Next Level

We’ve worked with hundreds of businesses across different industries, including the cleaning industry. Whether your business needs social media management, SEO, Pay-Per-Click advertising or something else, we have the experience and know-how to guide your campaign to success.

Proven Techniques For Your Digital Marketing Cleaning Services

The success of a digital marketing campaign depends on the strategy and the techniques implemented. Here are some of the proven techniques we use for our clients with cleaning businesses:

Speak Directly To You Customers

Building a relationship with your followers and potential customers can go a long way when you want people to respond to your content because it helps them identify with your cleaning company and feel like your brand cares.

Customization

You’ll never receive generic work from us. We will customize a digital marketing strategy for your specific business, goals and budget.

Value

We make sure that the visitors to your website or followers of your social media business pages get value out of interacting with your brand. That’s what leads to loyal consumers.

Schedule a Free Consultation Today.

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How To Succeed In Digital Marketing For Cleaning Services

Phase 1: Online Audit

As part of our service, the first thing we will do is conduct an audit of your online presence. What does this mean? It means we will go through your website, your social media accounts and more to assess how those are performing and if they’re hitting the goals which you have set.

Phase 2: Check Out What Your Competitors Are Doing

We will study your competitors and see what it is that they are doing and determine if it’s worth doing for you or not. It’s important to know what your competition is up to and to learn from what’s working well for them AND from what isn’t.

Phase 3: Understanding Your Ideal Customer

Who is your ideal customer? Are they homeowners who want to have their residences cleaned? Are they business owners that need their offices or work area maintained? We need to know who your ideal customer is so we can target and address them effectively.

Phase 4: Creating Content

As they say, content is king right now. We will create content for your website and for your social media accounts that are meant to have the most impact and generate engagement.

Phase 5: Monitoring & Reporting

As part of our digital marketing services, we will monitor the performance of your digital marketing campaigns and make adjustments whenever necessary. You will also have full access to digital marketing reports that depict the performance of your campaigns.

Talk to an expert right now!

404-596-7925

Get More Clients With Digital Marketing For Cleaning Services

Digital marketing has already proven to be beneficial to cleaning businesses’ bottom line. Why not get ahead of the competition and establish your online presence today. What’s certain is that many other service providers like yours are offering their services through the internet already.

Give your cleaning business a boost by making it easy for the people in your area to find you online.

Schedule a Free Consultation Today.

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We’ve driven over 983,287 leads for clients through digital marketing.

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Don’t Believe Us? Here’s What Our Clients Say About LYFE Marketing!

“LYFE Marketing made it possible for our business to focus on what we do best. Their knowledge and expertise has freed up valuable time. One of the best agencies I’ve worked with and I highly recommend them”

– David