Pay-Per-Click Advertising Company
Grow Your Business
ACCELERATE YOUR BUSINESS GROWTH WITH A
Pay-Per-Click Advertising Company
Our PPC specialists will help you grow your business by finding customers as fast as possible. We will make sure that your business appears at the very top when people search for your products or services on search engines.
Start driving more, qualified traffic today.
ABOUT PAY-PER-CLICK ADVERTISING
Speed is the key in online businesses. The faster the results, the faster you reach your goals. And speed is what you get from pay-per-click advertising. Those who already have an understanding of pay-per-click or PPC advertising know this to be true. But before we get ahead of ourselves, what is pay-per-click advertising?
First, let us start with how they appear, or, to be more precise, where you can see them. When you need to research a product or service, most people search for it on Google. Your first impulse is to check out the search results and then pay attention to the top three or five. Pay-per-click ads are the paid search results that appear in that list!
Pay-per-click advertising is a type of online advertising model in which advertisers pay every time a user clicks on their online ads. Paid search ads are significant for users who are doing commercial searches. These are users who are looking for something to purchase. Here are some examples of commercial searches:
- A local service search in which users are looking for local dentists or electricians for example
- A mobile search in which users are looking for services such as the nearest fast food restaurants
- A search for specialized or even personal items such as gifts or high-end products
Any of these types of searches can trigger PPC ads. But advertisers should remember that they are only charged when users click on the ads. All of these reinforce the need to get the services of a competent pay-per-click advertising company who can help you rank on Google for keywords (or searches) that are relevant to your business.
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WHY IS PAY-PER-CLICK ADVERTISING VITAL TO YOUR BUSINESS?
When talking about pay-per-click ads, the common misconception of most start-up business owners is that it can be a waste of money and it’s costly. Well, that could be true. But that is only if you don’t know how to implement them effectively. However, if you do it the right way, it could be the key to boosting your business growth and revenue! Here are some facts to think about regarding PPC advertising:
So those are a few examples of how pay-per-click advertising can have a positive impact on your business. Although like we said before, it is only effective when done right. If you don’t know how to create such effective ad campaigns, then no worries. Our pay-per-click advertising company can help you with that.
The benefits of working with a top-level pay-per-click advertising company are considerable. Here are some specific benefits of working with a pay-per-click advertising company:
Achieve First Page Rankings
It is not often that someone looks past the first few search results on Google, so most people are definitely not looking past the first page! Achieving first page rankings will ensure that your business is going to be seen by people who are searching for your products or services. The more people see your brand on Google’s first page, the more they are going to trust you and purchase from you over competitors.
Reach More Potential Customers
You want a larger volume of traffic to go and visit your website? Working with a PPC advertising company can help with that! This is made possible by the fact that PPC ads are only going to target people who are actively searching for your product or service.
PPC advertising lets you target your potential customers more efficiently. You can target people who are qualified because they are searching for a product or service that you offer. PPC ads that appear when these keywords are searched will direct customers to your website who are likely to purchase your products and services.
Better Business ROI
Working with a pay-per-click advertising company can help you see an increased ROI. Since your business ad only shows up when users search for your keywords, your ads are being presented to a more qualified audience. When people see that you have what they are looking for, the chances that they will buy your products or services are higher.
Pay-Per-Click Advertising Services Is Just One Of The Many Services That Our Digital Marketing Company Can Do For You
A lot of our clients come to us because their business is in need of growth. Not marginal growth, but significant growth that can really earn a profit. So is the case with one of our most recent clients. They entrusted us to do their PPC ads for them and they couldn’t be happier with the results. Not only were they able to reach more of their customers than ever before, they beat out their leading competition as well! The reason we’re able to execute PPC advertising so effectively for our clients is because we also offer other digital marketing services that gives a well-rounded view of your marketing strategy. Some of the other services we provide include email marketing, social media management & advertising, graphic design and more.
OUR PPC ADVERTISING SERVICES
1 Google Search Ads
The Google Search Network can be used to place your ads on the SERPs. Any time your target audience searches for similar businesses, products or services, your ads are going to appear and direct traffic to your website.
2 Google Remarketing Ads
The more often people see your brand, the better the chance that they are going to buy. It is a simple yet effective formula. Google’s remarketing ads are banner ads that are used for staying in front of recent website visitors to help increase conversions.
3 Google Shopping Services
As for Google Shopping Ads, these are used for selling products online through e-commerce. These ads usually appear in the search engine results and help drive traffic to your site, but the costs are lower.
Our Effective Pay-Per-Click Advertising Process
The best argument that our agency has for being a top pay-per-click advertising company is in our process. By highlighting every step of the way, we can assure you and others of what we can do for your business.
Assign An Advertising Specialist To Your Account
The first thing that we will do is to assign your own advertising specialist. Rest assured that all our ad specialists are experts in this field and have years of experience handling accounts in various industries. Our advertising specialist will audit your website and take a good look at what your current status is and what marketing strategies you’ve tried before.
Identify Keyword Opportunities For Your Business
Next step is to get to know more about your business. What is your brand all about? What are your products or services? What are your goals? Using this information and more, we will be able to look up and determine the best keywords to use for your ad campaigns.
Search & Analyze Your Business Competitors
For us to fully unlock your business’ potential, we need to know who you are up against. Who are your strongest rivals in the industry? Our pay-per-click advertising agency will research these competitors to analyze and plot the most effective strategy to beat them.
Define Your Target Audience
To be able to create successful ad campaigns, it is imperative to know your target. Who are the people who should see your ads? And what are your goals once they click your ads? This step is for identifying your business’ ideal customers. We will create a buyer persona which will represent your potential customers.
Start Creating Your Ads
Once we have determined the best keywords to use for your campaigns, analyzed the competition and defined your target audience, it’s time for action. We will now create strategic, effective ads for your business to help you get closer to your goals.
Monitor And Optimize Your Ads
At this point, your PPC ad campaigns were already launched. Once they are up, you can expect to have more website traffic, generate more leads and yield more conversions. However, we will continue to monitor the results and optimize them to increase your desired results.
Report And Communicate
Our monitoring process is done regularly for you to see the progress of your ads. We will give you a monthly report of these metrics. Also, we will interpret them properly so you can have a better understanding of what’s really happening with the ads that we’ve launched.
Why Choose Us As Your Pay-Per-Click Advertising Company
We Are PPC Experts
We know what needs to be done to get your campaign off to a strong start and see to it that you attain your goals. The reason we are able to do that is because we run search engine ad campaigns every single day. Our experience is significant and allows us to deal with every conceivable situation during the course of your ad campaign. We rely on more than just our experience with our proven data on the best practices in copy, keywords, and headlines. We also take care of conversion optimization, A/B split testing, and retargeting for you.
We Offer Low Risk Contracts
As a pay-per-click advertising company, our contracts are relatively low risk when you compare them with our competitors. Our services, on the other hand, come with high integrity and our willingness to earn your trust through the quality of our work.
Get More Value For Your Money
Any business would like to get the most out of their money. The same is true for you when you set a budget for your search ad campaign. If you are going to spend at all, then you want to get high-quality results. When you hire us as your pay-per-click advertising company, you are receiving a team of professionals to work on your campaign, giving you the most bang for your buck.
Will Pay-Per-Click Advertising Really Work For Me?
Being a digital marketing company that offers extensive PPC services, our answer is a predictable yes.
Our answer though is based more on our significant experience and the success that we managed to help our clients achieve.
We know that we can accelerate your business’ growth, and it all starts with getting the right pay-per-click advertising company to set you off on the right path! Contact us today to get started.
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“LYFE Marketing made it possible for our business to focus on what we do best. Their knowledge and expertise has freed up valuable time. One of the best agencies I’ve worked with and I highly recommend them”