Philadelphia Advertising Agency
Work With The #1 Digital Advertising Agency In The Greater Philadelphia Area!
Are you a small to mid-size business owner looking to increase your sales and transform the way that you attract customers? If so, keep reading to find out how your business can work with the best advertising agency in the Philly area, to get the results you want to see!
And remember, whether you are in Philadelphia, New York City, Atlanta, or somewhere else in the United States, LYFE Marketing can help assist your business no matter where you are located. We are committed to helping all small businesses!
Are you a small to mid-size business owner looking to increase your sales and transform the way that you attract customers? If so, keep reading to find out how your business can work with the best advertising agency in the Philly area, to get the results you want to see!
And remember, whether you are in Philadelphia, New York City, Atlanta, or somewhere else in the United States, LYFE Marketing can help assist your business no matter where you are located. We are committed to helping all small businesses!
The internet has taken the world by storm, grabbing the attention of business owners, consumers and marketers alike. More and more businesses are taking their companies online, using digital advertising to grow their brand. So what is digital advertising? It is the process of marketing your product or service on the internet. It works by its many different platforms, each one for a different purpose. Digital advertising marketing includes anything like social media advertising, video production, Google Ads, email marketing and more. Let’s take a quick look into how these platforms can be helpful for your marketing goals.
- Social media advertising is a great way to market on your social platforms like Twitter, Facebook, Instagram, etc. using pictures and videos.
The internet has taken the world by storm, grabbing the attention of business owners, consumers and marketers alike. More and more businesses are taking their companies online, using digital advertising to grow their brand. So what is digital advertising? It is the process of marketing your product or service on the internet. It works by its many different platforms, each one for a different purpose. Digital advertising marketing includes anything like social media advertising, video production, Google Ads, email marketing and more. Let’s take a quick look into how these platforms can be helpful for your marketing goals.
- Social media advertising is a great way to market on your social platforms like Twitter, Facebook, Instagram, etc. using pictures and videos.
- Video production can help engage your audience in a unique way and help them understand your message better.
- Google Ads is the way of advertising your company on the Google search engine. This form of advertising is extremely targeted, catching the exact audience you want, to see your advertisements.
- Email marketing is a great way to reach a large volume of people all at once, using creative email design.
There are many more digital advertising platforms than these on the internet. But no matter which one you use, with the right marketing strategy and planning, they can prove to be beneficial in the end and help your other marketing and public relations efforts too!
How Can Digital Advertising Help Your Business?
There are plenty of reasons that business owners like you, are moving their efforts to digital advertising, especially to grow their online presence. No matter what your business goals are or what your industry type is, there is always something for everyone with digital advertising.
It makes it easier to compete
A unique part of digital advertising is that it evens the digital playing field. Even if you don’t have the budget of a well-established corporation, you can still use digital advertising to your advantage. The reason for this is because digital advertising is based on quality of your advertisements and engagement; it’s not solely driven by who has the biggest advertising budget. Therefore, you have a better chance of pooling customers from your shared target audience. This is where hiring an advertising agency would come in handy.
It is cost effective
With social media and online marketing, a big benefit is being able to save money and get more value out of your marketing dollars. This is especially beneficial for small to mid-size business owners! It is much less expensive to advertise through digital marketing than it is with traditional forms. For example, your business could pay $10 for Facebook ads and reach up to 1,000 people- targeted people at that! $10 couldn’t get you the same results with any other traditional form of advertising! Any marketer will tell you that every business, especially smaller businesses, can highly benefit from digital advertising, because of the money that you save.
It may be your largest target audience
The internet may hold your largest audience yet. This is because the internet’s reach is literally world-wide. Anyone with access to the internet can find your business at any time. But with a large audience, how can you advertise to them all in an effective way? The answer is, by filtering and segmenting your audience! This means using filters and grouping to spend more time advertising to people who are likely to buy from you. This will also save you money in the end.
Put your ads in front of people who will actually buy from you
As we just mentioned, digital marketing platforms include a feature that allows businesses to filter down their audience, to target people by specific metrics. This includes interests, location, behaviors, keywords, etc. This is also one of the reasons that makes internet marketing so cheap. By spending time advertising to your qualified and relevant traffic, you will save money. Your ads are being put right in front of people who are actively seeking out your product or service.
You can track and measure your progress
Digital advertising is the most measurable method of marketing that exists! This is an important feature of digital marketing. The reason for this, is because of a process called ad optimization. Ad optimization is the process of tracking certain metrics in your marketing campaign, and then making changes as needed. Making changes in real time helps optimize the results of your campaign, and of course, saves you money!
You can drive traffic to your website, increase your conversion rates, boost ROI
Digital advertising can drive traffic to your website using internet marketing, like on the Google search engine. The more people that see your company website, the more likely they will be to click on it. On social media, the more you post and engage your audience, the more likely they will be to visit your profile and click your website link in your bio. This will also help your conversion rate because the more people that visit your website, the more likely that a large sum of those visitors will buy from you. Internet marketing will be profitable for your ROI through its cost-effective, targeted, and digital platforms. With all these benefits, who wouldn’t want to invest in digital advertising?
How Your Business Could Benefit From Working With A Digital Advertising Agency
A lot of small to mid-size business owners don’t have the time to invest in learning all the functions of digital advertising. Leave the planning and execution to a digital advertising agency. Digital advertising agencies are companies that have the know-how and experience in internet marketing. These companies can offer a range of services such as email automation, graphic design, creating marketing plans, and more, depending on the company. Agencies like LYFE Marketing, will have the tools, programs, and experience to keep your small business relevant. Digital ad agencies are also great if you are looking to establish your brand’s credibility and professionalism without sacrificing your time. If you want to stand out against your competition and attract your audience to your website, our digital marketing agency can help you. You will also save a lot of money over time from hiring professionals, rather than working in-house. Working with an agency can save you time, money, and make your business look professional, which will establish brand credibility.
Which Digital Advertising Agency Should Your Business Work With?
Our full-service advertising agency was created in 2011. Back then, we saw that small businesses were not having their goals met in the marketing world. Most agencies were over-charging for their services, at a price point that is out of budget for most small businesses. After seeing the lack of catering there was for small businesses, we knew we had to do something about it. So, we built our Philadelphia company to serve small businesses and help them grow.
We know from running our own small business that every company has its own individual goals. This is why we create new content for every client. Everything that our creative strategists and copywriters make is fresh and unique. We create customized content that will make you look professional and established as a brand. When you hire our full-service marketing company, you can be sure that your business is in experienced, creative, and professional hands.
Our Philadelphia digital advertising company wants all business owners to feel comfortable with the agency they choose, even if that means without us. That is why we have a policy in place that allows you to leave your contract after three months if you are not satisfied with the results. We doubt that will happen, but we want to give you the option. We are different from other agencies like Neff, Brownstein group, DMi Partners and others, because we are transparent and committed to your growth, no matter what.
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Reach Billions of Targeted People Who Are In Need of Your Business
With over 4.6 billion people online surfing the internet, it is likely that a large amount of them have pain points that your business can solve. They are ready to start their buyer’s journey with you. Make their pathway to your company as easy as possible by advertising right to them. For example, let’s say that you are in the real estate business, and you have chosen to stick to traditional advertising methods only (TV, radio, billboards etc.). When your target audience goes online to search for your services, guess who is going to show up? Your competitors! If they can’t find you, they will work with other businesses and build relationships with them. Instead, try digital advertising to let your audience know you are here and are the best business to help them find what they are looking for.
Some business owners believe that their business is too small to create their own website or promote online. But, consider this: on the internet, every person online is up for grabs. It doesn’t matter what size your business is. If you carry out a high-quality marketing strategy, you will attract the right customers. It is also important to note that in 2021, it is predicted that 2.1 billion people are expected to buy goods or services online. Of those billions of people, it is likely that a large amount of them will be looking for your product or service. This will end up increasing your leads, sales, and ROI. Don’t ignore your digital customers, get started with our digital advertising agency today!
Philadelphia’s Top Digital Advertising Agency
Digital advertising is a very impactful money-making marketing strategy. It is no wonder that more marketers and business owners are choosing to use this form of marketing. If you are not sure where to start or need assistance, give us a call or contact us today. We can help you no matter if you are a non-profit, e-commerce, or any other type of business. Our digital advertising specialists have the project management experience and marketing know-how to take your business to the next level. We can get you the results you want to see!
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We’ve driven over 983,287 leads for clients through digital marketing.
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