PPC
Management
Services
Increase Sales & Leads
PPC Management Services
Increase Sales & Leads
The #1 PPC Services for Small Businesses Looking To Triple ROI
Multiply your sales and leads exponentially with LYFE Marketing’s PPC management services. We’ve driven over $32 million in sales and leads for our clients using custom-made and well-placed Google Ads, and we can do the same for you. Schedule a call to get a free, custom quote and proposal for one of our PPC packages today!
What’s Included with Our PPC Management Services
Our PPC Management services help you acquire new customers fast. PPC Management is the process of advertising your business through search engines. When your target audience searches for a product or service like yours on Google or Bing, we make sure your business appears at the top of the search results.
- GOOD PLAN$750/ monthly
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Advanced ad targeting
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Advertising creation
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Bid Management & Optimization
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- BETTER PLANFeatured$1350/ monthly
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Advanced ad targeting
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Advertising creation
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Bid Management & Optimization
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- BEST PLAN$1550/ monthly
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Advanced ad targeting
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Advertising creation
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Bid Management & Optimization
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The Benefits Our PPC Management Services for Small Businesses
Find High-Intent People In Your Target Market Likely To Buy
Retarget Your Website Traffic
Convert Traffic Into Customers
Google Search Ads
Google Remarketing Ads
Google Shopping Ads
Why Small Businesses Choose LYFE Marketing for Their PPC Management Services
We have generated over 2 million conversions for our clients with a value totaling more than $32 million in leads and sales using Google Ads. You don’t find that kind of experience at every agency. That’s why small businesses choose us as their go-to paid search agency.
Our team of 80+ digital marketing experts has spent 1.8 million hours managing PPC ads over the last decade. We have the hands-on experience required to run smart, successful PPC ads for any small business of any industry and our clients experience that firsthand.
Sales and leads are our first priority for our clients, but in addition to increasing revenue directly, we’re also bringing life-changing brand awareness to our small business clients in the form of impressions and website traffic. Our PPC services have garnered 1,660,000,000+ impressions and 30,000,000+ clicks for our clients, putting them at the forefront of their industry for their target market.
Our PPC Services Plans & Pricing
PPC management services cost anywhere from $500 to $10,000 a month or more depending on how many ads you want to run and the scope of work. Every business is different, and that’s why we offer custom-built PPC pricing plans to accommodate every small business owner looking to scale. Check out our PPC packages and pricing plans below.
- GOOD$Free
- Account Setup Fee: $300 (Call us to waive)
- Google Search Network
- Google Display Network
- Bing PPC Networks: $150/month
- Initial Campaign Strategy
- Advance Ad Placements within Network
- Initial Campaign Strategy
- Ad Creation & Development
- Ongoing keyword research and optimization
- Dynamic Keyword Insertion
- Single Account Manager
- Geotargeting & Location Exclusions
- Results Analysis/Reporting
- Google Text Retargeting
- Youtube Video Ads (Provide Video or Purchase a LYFE Video Plan)
- Campaign Tracking with Installation Codes or Google Analytics
- Custom rule-based bidding
- BETTERMost Popular$Free
- Account Setup Fee: $300 (Call us to waive)
- Google Search Network
- Google Display Network
- Bing PPC Networks: $150/month
- Initial Campaign Strategy
- Advance Ad Placements within Network
- Initial Campaign Strategy
- Ad Creation & Development
- Ongoing keyword research and optimization
- Dynamic Keyword Insertion
- Single Account Manager
- Geotargeting & Location Exclusions
- Results Analysis/Reporting
- Google Text Retargeting
- Youtube Video Ads (Provide Video or Purchase a LYFE Video Plan)
- Campaign Tracking with Installation Codes or Google Analytics
- Custom rule-based bidding
- BEST$Free
- Account Setup Fee: $300 (Call us to waive)
- Google Search Network
- Google Display Network
- Bing PPC Networks: $150/month
- Initial Campaign Strategy
- Advance Ad Placements within Network
- Initial Campaign Strategy
- Ad Creation & Development
- Ongoing keyword research and optimization
- Dynamic Keyword Insertion
- Single Account Manager
- Geotargeting & Location Exclusions
- Results Analysis/Reporting
- Google Text Retargeting
- Youtube Video Ads (Provide Video or Purchase a LYFE Video Plan)
- Campaign Tracking with Installation Codes or Google Analytics
- Custom rule-based bidding
- CUSTOM$Free
- Account Setup Fee: $300 (Call us to waive)
- Google Search Network
- Google Display Network
- Bing PPC Networks: $150/month
- Initial Campaign Strategy
- Advance Ad Placements within Network
- Initial Campaign Strategy
- Ad Creation & Development
- Ongoing keyword research and optimization
- Dynamic Keyword Insertion
- Single Account Manager
- Geotargeting & Location Exclusions
- Results Analysis/Reporting
- Google Text Retargeting
- Youtube Video Ads (Provide Video or Purchase a LYFE Video Plan)
- Campaign Tracking with Installation Codes or Google Analytics
- Custom rule-based bidding
What Makes LYFE Marketing’s PPC Management Services the First Choice for Small Businesses
More Sales & Leads
The #1 reason any business partners with a digital marketing agency is to increase their sales and leads. We understand that and we don’t waste your time with metrics that don’t matter. We have driven millions of sales and millions of leads for our clients over the last decade. Our winning Google ad formula works together with the research we perform for your business to drive high ROI every time.
Worked with Businesses from 101+ Industries
We have helped small businesses from more than 101 industries grow. No matter what industry your business is in, we likely have experience marketing in your exact niche or one that’s similar and can take that experience to scale your company.
Geofencing & Geotargeting for Google Ads
We’ve helped tons of brick and mortar businesses scale via Google Ads. Our team helps you leverage geofencing and geotargeting, which allows businesses to target ads to users in a certain location. This ensures your ad dollars are not wasted and that your ads are only shown to people capable of buying from you.
Get More for Your Money
Because we have a decade of experience driving millions in sales for our clients, we know how to create Google Ad campaigns that work. That’s why when you sign up for our PPC management services, you can rest assured that we’re not wasting your ad spend but instead maximizing your ROI.
We Are PPC Management Experts
We run PPC advertising campaigns every day for hundreds of businesses across all industries. We have experience and proven data on best practices regarding ad copy, headlines, and keyword research. We know how to leverage A/B split testing, conversion optimization, and retargeting effectively. Don’t spend your precious time trying to figure these tactics out on your own when you can let our PPC services team handle it for you successfully.
How We Generated $507,514.76 In Sales for This Ecommerce Client With Google Ads
Indique Hair sells the highest-quality virgin hair extensions to people worldwide. Their brand has retail stores across the United States, as well as distributors throughout the U.S, Europe, Asia, Africa and Central America.
They signed up for our PPC services to increase their revenue. We ran Google Shopping Ads, YouTube Ads and remarketing ads to generate 5,890 purchases for them!
We took their $79,472.35 advertising budget and generated over half a million dollars in sales at $507,514.76, giving them a 539% return on investment!
Our Results-Driven PPC Management Services Process
1
We’ll Perform An Extensive PPC Audit
We audit any existing PPC ads you’ve run to understand what’s worked well (or maybe what hasn’t) for your business. Any first-party data you have such as customer data, email or sms subscribers, and website traffic will also be studied and leveraged in your ad campaigns. Additionally, we evaluate what your competitors are doing in the search engines and identify strengths and weaknesses in their efforts that we can capitalize on. This data will contribute to the foundation of your PPC strategy.
2
Identify Keyword Opportunities For Your Business
In our initial research, our PPC services team will determine which keywords make the most sense for your business. Keywords are the search terms that people type into search networks, like Google, when looking for something they are interested in. We research thousands of keywords and measure search traffic, competition, and costs associated with selecting high-value keywords for your advertising campaign. We will also exclude negative keywords to make sure you’re not wasting your advertising dollars on unqualified traffic and leads.
3
Ad Creation
Based on all the research and data your dedicated account manager has gathered up to this point, we develop effective search engine ads. For every ad, we write the headline and ad copy, create ad groups and choose the best keywords to target. If we’re running display ads for you, we’ll also produce the visual ad creatives. We will also perform A/B testing for the ads to identify high-performing ads at low costs.
4
Bid Management
Bid management can be tricky for business owners who’ve never really dabbled in Google Ads. That’s why we fully handle bid management for all of our clients to ensure they’re getting maximum results. With PPC ads, you pay per click, so when you set your bid, you’re telling Google how much you want to pay for that click. Our PPC services team will set competitive bids so that you outrank competitors without breaking the bank.
5
Landing Page Creation
If we’re not directing traffic to your website for any reason and you need a landing page made to send traffic to and capture leads, we can create that for you. We have created thousands of landing pages for small businesses, all optimized for CRO which means conversion rate optimization. This means we create landing pages that are strategically built to convert visitors.
6
Campaign Monitoring & Optimization
We identify any low-performing areas of your ad campaigns fast. To ensure consistent online success, our PPC agency will keep an eye on your campaign daily. If results begin to decline, we will detect it immediately and make quick, necessary changes. We don’t just “set it and forget it” when it comes to your ads like other agencies! We continuously monitor and optimize your PPC campaigns for maximum conversions.
7
Reporting & Communication
When you sign up for our PPC management services, you’ll always understand how your paid search advertisements are performing. Your PPC manager will prepare monthly reports with data-driven insights for you to review. This will report the amount of conversions we are generating with our PPC management services, and what we are changing or working on for the upcoming month.
Why Businesses Choose Our PPC Agency Over Other Agencies
| LYFE Marketing | Other Agencies | In-House Team | |
|---|---|---|---|
| $32,580,000 in Sales & Leads Driven for Our Clients |  Our PPC management services have generated over $32 million in sales and leads for our clients, making us the #1 choice for small businesses looking to scale! |
 Hasn’t driven over $32 million in conversion value for businesses (or doesn’t have the proof to back up their claims!) |
Has not driven millions of leads and sales from Google Ads for any business before. |
| PPC Ad Experts With 2,637,000 Google Ad Conversions Under Their Belt | Our PPC services have produced over 2 million Google Ad conversions for our clients. We have the experience to take any Google Ad account and start generating results. |
Have managed a lot of PPC campaigns but without many results |
Has not generated millions conversions from Google Ads before |
| 1.8 Million Hours Spent Marketing for Small Businesses | Since we opened in 2011, our PPC services team has spent 1.8 million hours driving results for small businesses. Our PPC management services reflect the wisdom and hands-on experience of those hours with results you can’t get anywhere else. |
Does not have millions of hours invested in marketing small businesses |
Has not spent millions of hours marketing any business |
| Chosen as Marcus Lemonis from CNCB’s The Profit’s Go-To Digital Marketing Agency | LYFE Marketing was featured on CNBC’s The Profit as Marcus Lemonis’ first choice for helping his client’s business accelerate their sales. |
Has not been featured on the hit show The Profit as the #1 digital marketing agency of choice |
Has not been featured on the hit show The Profit |
| Easy-to-Read Monthly Reports | Google Ads are often new for a lot of business owners and can therefore be confusing or tricky to understand. Our PPC services team breaks the data down into an easy-to-read format in our monthly reports so that you know exactly how many conversions we’re driving for your business. |
Don’t proactively provide monthly reports or do but they’re vague |
Does not have access to the advanced reporting programs that agencies have or the know-how to break it down |
| LYFE Marketing | |
|---|---|
| $32,580,000 in Sales & Leads Driven for Our Clients | Our PPC management services have generated over $32 million in sales and leads for our clients, making us the #1 choice for small businesses looking to scale! |
| PPC Ad Experts With 2,637,000 Google Ad Conversions Under Their Belt | Our PPC services have produced over 2 million Google Ad conversions for our clients. We have the experience to take any Google Ad account and start generating results. |
| 1.8 Million Hours Spent Marketing for Small Businesses | Since we opened in 2011, our PPC services team has spent 1.8 million hours driving results for small businesses. Our PPC management services reflect the wisdom and hands-on experience of those hours with results you can’t get anywhere else. |
| Chosen as Marcus Lemonis from CNCB’s The Profit’s Go-To Digital Marketing Agency | LYFE Marketing was featured on CNBC’s The Profit as Marcus Lemonis’ first choice for helping his client’s business accelerate their sales. |
| Easy-to-Read Monthly Reports | Google Ads are often new for a lot of business owners and can therefore be confusing or tricky to understand. Our PPC services team breaks the data down into an easy-to-read format in our monthly reports so that you know exactly how many conversions we’re driving for your business. |
| Other Agencies | |
|---|---|
| $32,580,000 in Sales & Leads Driven for Our Clients | Hasn’t driven over $32 million in conversion value for businesses (or doesn’t have the proof to back up their claims!) |
| PPC Ad Experts With 2,637,000 Google Ad Conversions Under Their Belt | Have managed a lot of PPC campaigns but without many results |
| 1.8 Million Hours Spent Marketing for Small Businesses | Does not have millions of hours invested in marketing small businesses |
| Chosen as Marcus Lemonis from CNCB’s The Profit’s Go-To Digital Marketing Agency | Has not been featured on the hit show The Profit as the #1 digital marketing agency of choice |
| Easy-to-Read Monthly Reports | Don’t proactively provide monthly reports or do but they’re vague |
| In-House Team | |
|---|---|
| $32,580,000 in Sales & Leads Driven for Our Clients | Has not driven millions of leads and sales from Google Ads for any business before. |
| PPC Ad Experts With 2,637,000 Google Ad Conversions Under Their Belt | Has not generated millions conversions from Google Ads before |
| 1.8 Million Hours Spent Marketing for Small Businesses | Has not spent millions of hours marketing any business |
| Chosen as Marcus Lemonis from CNCB’s The Profit’s Go-To Digital Marketing Agency | Has not been featured on the hit show The Profit |
| Easy-to-Read Monthly Reports | Does not have access to the advanced reporting programs that agencies have or the know-how to break it down |
PPC Management Services FAQs
What are PPC management services?
PPC management services are when an agency manages a businesses’ PPC ad spend, PPC ads, bid and budget and keyword optimization. We put your product or service at the top of the Google search results for relevant keywords.
How much does a PPC manager cost?
A PPC manager can cost anywhere from $500 to $10,000 a month or more.
What does PPC stand for?
PPC stands for pay-per-click because you only pay for PPC ads when someone clicks on your ad.
What does a PPC consultant do?
A PPC consultant educates you and gives you all the information you need to run a PPC ad campaign, but they don’t do the work for you. A PPC services team executes the work for you.
Results
What type of campaign results can I expect?
You can expect an increase in brand exposure, website traffic, and leads or sales from Google Ads.
How much traffic can I expect?
It depends on the size of your target audience and your advertising budget. The more fuel we have in the tank, the more results we can generate for you.
How many conversions can I expect?
The amount of conversions will vary. We will track your conversion rate from our ads and use performance data to make gradual improvements.
Isn’t it expensive to advertise on search engines like Google?
It can be expensive to advertise on Google. We recommend our clients to consider the average lifetime value of a customer for their business. Once you understand this, identify the maximum you are willing to spend to acquire one customer.
Contract & Setup Fees
How long are the contracts?
We offer initial contract terms of 3 months. After the initial contract term is complete, your account will be serviced on a month-to-month basis.
Are there any setup fees?
There is a one-time setup fee.
Services & Working Together
Who will be working on my account?
You will be assigned a dedicated paid search account manager. This person is trained in search engine marketing and is likely to have experience working with clients similar to your industry.
How will you learn my business?
We will learn about your business by sending you an in-depth questionnaire to complete and by speaking with you in an onboarding call.
How will you create ads that fit my business?
We will create ads that fit your business by examining your questionnaire, brand guide and any other material you give us.
Do I have to provide you with content for advertisements?
No, you do not have to provide us with content, but if you have content, we are happy to use it.
Will you monitor the ad campaign to make sure we don’t waste any money?
Yes, your PPC manager will be monitoring your advertising campaigns daily. If ads are not performing well, we will pause them and reevaluate your campaign.
Why is PPC management important?
PPC management allows businesses to set an effective ad budget for their cost-per-click ads and increase their ROI.
