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Posts for PPC Advertising

SEO vs PPC – A Beginner’s Guide to Search Engine Marketing

PPC Advertising, SEO - Kaitlin Kent - May 24, 2018

Have you searched something on Google yet today? Maybe you have used it to order a product online, find the best brunch…

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paid search advertising

Why Your Competitors Use Paid Search Advertising & You Should Too

Digital Marketing, PPC Advertising - Keran Smith - May 15, 2018

There’s a good chance that you have heard about paid search advertising. You may even have noticed PPC ads when searching for different…

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Build a Keyword Strategy That Helps Business Boom Now & In the Future

PPC Advertising, SEO - Keran Smith - May 10, 2018

Over 93% of website traffic today comes in through search engines. And yet 75% of searchers don’t get past the first page…

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What Makes a PPC Campaign Successful for Small Businesses?

PPC Advertising - Raychale - May 4, 2018

What makes a PPC campaign successful? It’s not measured in pure clicks. It’s not measured in how little you spend on a click. We…

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AdWords ROI

Follow These Strategic Steps to Increase Your AdWords ROI

Digital Marketing, PPC Advertising - Raychale - April 20, 2018

The average conversion rate on AdWords text ads is less than 3%. On display ads, it’s less than 1%. Yet you’ll pay…

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The Details: How Much Google Ads Cost Your Business and Is it Worth it?

Digital Marketing, PPC Advertising - Keran Smith - April 19, 2018

A question that we often get from our clients here at LYFE Marketing is – how much will Google ads cost my business? This…

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keyword research tips

The Keyword Research Tips That Will Take Your SEO to the Next Level

PPC Advertising, SEO - Raychale - April 5, 2018

Keyword research for search engine optimization isn’t something that you do once. It’s an ongoing process that can have a major impact…

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adwords tips

26 AdWords Tips I Didn’t Know & Wish Someone Had Told Me

Digital Marketing, PPC Advertising - Raychale - February 3, 2018

According to Forrester, 93% of online experiences begin with a search. To get your brand in front of these potential customers, you…

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how ppc works

The Easiest Guide to How PPC Works

Digital Marketing, PPC Advertising - Raychale - January 14, 2018

Effective digital marketing can provide a challenge for many companies. The number of websites online has nearly quadrupled from just over 200…

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SEO vs SEM: Which is Better for Your Business?

PPC Advertising, SEO - Sherman Standberry - September 18, 2017

Web search is one of the most powerful tools we have today. Just like you, people from all walks of life use…

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