Click through rate (CTR) is one of the most popular metrics for digital marketing ad campaigns. And for good reason! The…
Measuring the success of your PPC ads is an important part of improving your paid search campaigns. However, not all metrics are…
How To Earn Money from Google Over and Over Again As the marketplace moves from physical store locations to ecommerce stores, Google…
How Do Google Ads Work and Will They Make You Money? AdWords. Google Ads. Display Network. Search Network. AdSense. Make sense? Probably…
What Are Long Tail Keywords? Long tail keywords are how the majority of the population searches the internet. Keyword research remains one…
Are you looking for ways to improve your pay-per-click ad campaigns? The first step to improving your campaigns is tracking their effectiveness.…
Average Advertising Costs to Know Before You Start Marketing Your Business With so many tools and platforms available at your disposal, it’s…
With the turn of the century and expansion of the world wide web as we know it, the possibilities of PPC for…
(SEM) advertising, also known as search engine marketing, has become one of the most significant ways to generate website traffic. As a…
As digital marketing experts, we’ve been asked this question by dozens of clients. “So Google Ads vs Facebook Ads, which is better…
