Lead Generation For Lawyers

Generating leads as a lawyer can sometimes be difficult and time-consuming depending on your practice areas and resources. Because many people only search for legal services when they need one, it can be hard for lawyers to attract or build a lead base in advance. So how can lead generation for lawyers become a benefit and not a burden for lawyers seeking new clients? The key to generating qualified leads and prospective clients is positioning your brand as a trustworthy & results-driven law practice, targeting the right audience at the right time and creating high-quality content that is recognizable and associated with your brand.

For most citizens, if you ask them if they know of any law firms, there is usually at least one law firm they can think of that they’ve seen in a TV commercial or on a billboard. These law firms have made brand recall very easy for individuals because of their catchy theme songs or slogans and advertisements in the community.

However, just because someone remembers a law firm that they saw on a billboard, that doesn’t automatically mean they trust them or want to do business with them. In fact, traditional marketing tactics like that often backfire on lawyers today and cause people to find them shady or untrustworthy. These firms are putting most of their money in traditional ads and less in online advertising and are often skipping an important step in building consumer trust! You want your law firm to receive positive brand recall so that when someone is in need of your legal advice or legal help, they a) remember you and b) want to work with you.

For the rest of the legal industry that does utilize digital marketing, about 67% of lawyers actually handle their online marketing on their own. While this is a step in the right direction, it can sometimes prove to be detrimental to a lawyer’s brand if one doesn’t know how to effectively or properly utilize digital marketing strategies, such as email marketing, social media marketing, short video advertising, PPC (pay-per-click) and more.

That’s where LYFE Marketing can help. We understand the ins and outs of digital marketing, but more importantly, we specifically know how to be effective in law firm marketing. We know that leads are the backbone of your firm, and generating quality leads is how you earn clients. At LYFE Marketing, we offer effective digital services that provide lead generation solutions specifically for lawyers. Some of our services include PPC, short video management, social media marketing, email marketing, and more. If you’re ready to work with a digital marketing company that specializes in attorney lead generation, we are ready to help!

Today, it’s very common to see PPC ads all over the internet. Whether they are Google ads or social media ads- you’ve probably clicked an ad or two while browsing the net. In fact, 63% of consumers do. So if you’re a business owner looking for a PPC agency to manage your PPC accounts, then look no further. Read on to learn more about our PPC management company and get started today.

To provide the most effective lead generation for lawyers, we use social media marketing, Google ads, and email marketing.

Different digital marketing platforms provide different types of solutions when it comes to lead generation. Upon employing our lead generation services, one of our representatives will speak with you to determine if one service or a combination of services is optimal based on your specific needs. But regardless, all our services are designed to provide the best lead generation for lawyers as possible. We are able to provide this via extensive target market research and by utilizing various digital advertising strategies.

Check out the lead generation for lawyers services that we use to help law firms like yours generate qualified inbound leads every time!

Social media has become a vital tool for law firms over the years. However, with all the updates and new features these social media platforms have to offer, you may be missing out on key features that can help you engage your target audience better. Social media has the power to strengthen your brand awareness and build trust between you and your potential clients. With this channel, you get direct access to qualified leads from tools that will help you build a non-pushy or saleslike relationship. Comments, educational posts, testimonials, and direct messages are all great ways your social media platforms can help build trust and credibility for your law firm brand. We have the social media expertise to know which features and techniques to implement on your social platforms so that you can attract those qualified leads, build trustworthy relationships, and set yourself apart from the competition.

With individuals populating on average 5.6 billion Google searches a day, Google is the top contender in the search engine category. Google Adwords and PPC (pay-per-click) are two key tools we use to increase the number of leads for our clients. With our Google Ads and PPC management, your online content will be optimized to generate qualified, legal leads for your business! PPC is very similar to SEO in that you’re trying to drive traffic from people actively searching for your specific area of law and legal help on Google. The difference is that PPC yields more immediate results because it’s paid advertising and is marked as an “Ad” in the Google search results (whereas SEO is an organic process that can take 6-12 months or more to see results).

Email marketing plays a key role in helping nurture existing leads and turning them into paying clients. Not only that, but it is also a good way to set your law firm brand apart from your competitors. We help you create email campaigns that are memorable and encourage your prospects to work with your company over your competition. Our team can create newsletters, drip-sequence emails (depending on what you need) or follow up email messages that can be sent to your prospects to encourage them through your sales funnel. Our email campaigns are designed to qualify your leads even further and convert them into paying clients.

Our dedicated team has lead generation experience, we stay current on market trends, and we tailor our lead generation strategy to your brand specifically, saving you time and money.

Your clients wouldn’t want to work with a lawyer or law firm that doesn’t have experience in their field. They would want someone experienced enough to handle their legal issues. The same applies for a lawyer looking for an experienced digital marketing firm! We have genuine experience working with lawyers and law firms in providing quality service and generating results. We are confident and eager to help your brand grow. Check out some of our past reviews on Google from other attorneys who were amazed by the amount of leads we were able to generate for their business!

Our experience with working with other law firms has given us knowledge in marketing within the legal system. We stay up to date on the ever-changing digital marketing world and combine that with our knowledge and experience in law firm marketing. Our research and expertise will help to better position your law firm brand in your industry.

We understand that you are not the same as your competitors. Not every lawyer specializes in the same practice and operates in different geographical areas. Thus, you may not be seeking the same prospects. For instance, you might be looking for social security disability, personal injury or employment law legal leads. The point is, we don’t believe in a “one size fits all” marketing approach. That’s why we tailor our lead generation strategy to your brand specifically. We will help you reach your desired target audience with your specific goals in mind, no matter what service you choose to focus on.

Generating qualified leads with digital marketing can be tricky. Luckily, we have worked with hundreds of small to medium sized businesses in increasing their leads through digital marketing. Our trained specialists know what techniques to use and not to use when marketing your law business. That’s why we are the best to help your business attract qualified, exclusive leads and put your law practice in a position for success.

Unlike other companies who offer per lead services, we ensure that every lead you generate from our lead generation services will have a high chance of converting into actual clients of your law firm. We understand it may be costly and time consuming to execute an effective marketing campaign. That’s why we can help you save time and budget by delivering quality work that is effective and engaging, so you can focus on what you do best!

Generating new clients for law firms is not that easy with all the competitors out there vying for your target audience’s attention. Add this to the fact that most people would only search for law firms and legal services only if the need arises. So getting a base of quality leads will really make a difference for your digital marketing success.

If you’re looking for ways on how to generate qualified leads for your law firm, then look no further. LYFE Marketing’s lead generation service is just what you need. With our marketing strategies, we can help you reach your target audience and create a list of high-quality leads. Leads that will convert into real, actual clients of your law firm. Contact us today and let’s get started!