Gym Social Media

Increase Your Memberships & Improve Your Brand Awareness

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INCREASE YOUR BRAND AWARENESS & MEMBERSHIPS WITH

Gym Social Media Marketing

Do you want more people in your area to enroll in your gym? We have social media experts who are experienced when it comes to increasing followers and improving engagement. Start today.

Gym Social Media

Get More Traffic

With the help of our specialists, we will drive more traffic to your website using social media. We can help you decide which social media platforms will give you the most traffic based on the nature of your gym and target audience.

Better Conversion Rate

With our gym social media marketing services, you can expect more conversions from using the right approach. Our team will create a winning social media strategy for your gym that optimizes for conversions.

Improve Brand Awareness

Social media is particularly suited to improving brand awareness. We know for example that Facebook posts with images have more than 2x higher levels of engagement when compared to those without images. We understand the ins and outs of what works on different social media platforms to boost your brand awareness.

Gym Social Media

Get More Traffic

With the help of our specialists, we will drive more traffic to your website using social media. We can help you decide which social media platforms will give you the most traffic based on the nature of your gym and target audience.

Better Conversion

With our gym social media marketing services, you can get more conversions by using the right approach. For instance, videos on social media can be a great way to personalize a brand, which is why 68% of marketers have published video on Facebook.

Improve Brand Awareness

Social media is particularly suited to improving brand awareness. We know for example that Facebook posts with images have more than 2x higher levels of engagement when compared to those without images. We understand the ins and outs of what works on different social media platforms to boost your brand awareness.

DO YOU NEED SOCIAL MEDIA FOR YOUR GYM?

You can safely say that social media is now everywhere. With over 40% of the world’s population using some form of social media, it really is a promising platform for marketing. Don’t take our word for it though! Let’s take a look at some of the numbers that prove it:

More than 50%

of social browsers use social media when researching a brand or service.

There are more than

3.2 billion daily social media users.

Facebook generated over 17 billion

in total revenue for the past year making social media marketing more vital for businesses.

64% of users

are more likely to hire a service after watching an online video.

2 hours and 22 minutes

is the average amount of time spent on social media networks daily.

86% of people

prefer an honest and authentic brand personality on social media.

59% of US consumers

believe that social media customer service has made it easier for them connect with the brand to resolve their concerns or get their questions answered.

Those are some really impressive statistics in connection with social media. With billions of social media users, our team can help you identify the potential clients in your local area. Your target audience will be doing their research on social media to find the best gym in their area, so make sure they find YOU!

Schedule A Free Consultation Today.

Digital Marketing Expert

Why Investing In Gym Social Media Is A Smart Move

If you still have not used social media in order to promote your gym, you are probably wondering if it is worth it. Is gym social media marketing a wise investment? The answer is yes.

 

With 90% of Millennials, more than 77% of Generation X and over 48% of Baby Boomers on social media, your gym can easily reach a percentage of your audience via these social media platforms.

 

Another major reason why you should use gym social media marketing is because social media provides an accurate means of measuring the performance of a campaign in real time. You would know right away if your campaign is performing well or not. And if it’s not, our team can help you optimize it and get it back on track. With that, you can make sure that every penny you spend on social media ads is driving optimal results.

Benefits Of Using Social Media For Gyms Services

 → 1  Be A Fitness Inspiration

Everybody needs a little motivation. It doesn’t matter whether they are already gym buffs or starters, a positive message can go a long way. You can use your social media accounts to inspire people within your community to commit to a healthy lifestyle, no matter where they are in their fitness journey. Doing so will eventually entice them to join your gym center and more importantly, trust you as a thought-leader and authority in the fitness industry.

Gym Social Media
Social Media Engagement

 → 2  Increase Engagement

Do you want to add new classes to your gym? How about adding a sauna? How do you think your members will react to these new additions? Ask them on social media! Social media is known to be a great way for communication. Encourage more interaction within your gym members via social media to understand exactly what they want and what they think about your services.

 → 3  Humanize Your Brand

Did you know that many new members are deterred by hostile gym environments? That’s why it’s important for your gym to feel welcoming. You can use social media to create a community for all your gym members and staff where they can directly ask questions, give suggestions and feedback. This way, you can build a base of loyal, happy members who feel familiar and comfortable with your gym.

Content Marketing Firm

 → 4  Widen Your Reach

One of the great things about digital marketing is that there are less limitations when compared to traditional methods. You can reach thousands of people in your local area within seconds. With digital marketing strategies such as social media marketing, you can better target your potential clients by demographics, location, interests, behaviors and more. Widen your reach and increase your conversions!

 → 5  Establish Your Expertise

Do you want to be seen as an expert in the fitness industry and grow your clientele? You can achieve that with social media! You can utilize these platforms to empower your followers with knowledge. Share valuable fitness tips, latest trends, healthy solutions or lifestyle advice. Through this, people will start seeing you as an expert in your field thus enticing them to join your gym.

 → 6  Build Relationships

Your social media accounts are not only for reaching out to your audience and promoting your services. You can also use these platforms to connect with other organizations and business owners like you. For instance, LinkedIn allows you to reach new potential investors, partners and community organizations. For example, many workplaces are partnering with gyms to offer their employees gym memberships as a work benefit! Collaborating with these professionals and business owners can also help your business grow.

 

Reach Your Potential Members On The Social Media Platforms They’re On

Not all social media platforms are alike. Different social media platforms are preferred by different demographics of people. This is true even for businesses in the same industry. We’ve learned that with our years of experience creating gym social media marketing plans. By looking at who your ideal customer is, we can figure out which platform(s) are the best for you. Let’s help you get started today.

Digital Marketing Specialist

How We Achieve Success In Social Media Marketing For Gyms

Determining Your Goals

Do you want to see a 100% increase in the number of your followers on social media? How much traffic do you want to drive to your website from social media? We will work with you to create realistic goals that are in line with your overall growth.

Formulating A Strategy

Once we have created goals, the next step is to craft the right strategy to achieve those goals. Part of that includes determining the best platforms for you to use, conducting a competitor analysis and identifying your target audience.

Effective Content

We do our research when it comes to creating social media content for your gym because we determine which form can deliver the most impact. What kind of content is going to resonate with your target market? When is the perfect time to publish them? Facebook ads with images for example are up to 90% more effective than those without- and videos are even more effective than images. Our specialists are experienced in crafting posts that can deliver the most results.

Split Tests

Split tests are essential in social media marketing as it determines the best variables to use. No two campaigns are exactly alike. This is why it is always necessary to always run split tests. These tests remove the uncertainties involved with gym social media marketing. A/B testing will allow us to drive down your cost per result in any campaign we execute.

Optimizing Social Media Accounts

According to research, businesses that fail in SEO do not incorporate social media. SMO or social media optimization is the use of social media in order to boost your online presence. This involves making sure that your social media accounts have the right sort of content and are formatted in such a way that people will find it useful. We say this to show that we optimize your social media to work for your other marketing efforts, not against them.

IMPORTANT METRICS FOR GYM SOCIAL MEDIA MARKETING

At the end of the day, the ultimate goal of our gym social media marketing services is to drive memberships for your gym. Here are some of the metrics that help in achieving those goals:

Engagement

Boosting engagement highly depends on the content that you publish. Our team of specialists will create valuable and share-worthy content that your followers will love.

Reach

If you want to reach a new audience and enroll new members, then social media advertising is perfect for you. We create effective, targeted ads that will maximize your ad campaign’s reach.

Gym Social Media

Followers

We will help you increase the number of your social media followers using targeted methods. The more qualified your followers are, the more likely they are to convert into clients.

Traffic

Drive more traffic to your website from social media. We will use strategic CTAs for your ad campaigns that will entice your followers to click and visit your website. From there, can we track how many people filled out the contact us form on your website!

Why Our Gym Social Media Service
Is The Right One For You

1

Because LYFE Marketing Is Experienced

We have experience in the industry. LYFE Marketing has helped countless companies to develop their online presence through social media and we can do the same for your gym. We have expert specialists who are experienced in social media marketing and are familiar with the most effective tactics for gym social media marketing.

2

Because We Create A Customized Strategy

We do not follow a one-size-fits-all approach when it comes to marketing. We recognize that each individual business has its own characteristics and needs. This is why we will create a social media strategy that is totally your own.

3

Because We Do More Than Just Social Media Marketing

When it comes to digital marketing as a whole, we have got you covered. We can do everything, from search engine optimization, to email marketing, content marketing, web design and more. This means when you partner with us, your whole digital marketing campaign will be unified and working together as one cohesive strategy.

Increase The Number Of Your Members With Our Gym Social Media Services!

Using social media is indeed one of the most popular online activities today. More and more people now are on these platforms for several hours on a daily basis. It presents the perfect opportunity for business owners like you to reach your target audience where they already are: social media.

 

Having said that, more than just having a social media account that you post to occasionally, it’s crucial to have a strategy. You need to have a sound social media plan to get the most of all the platforms have to offer. Our gym social media service is just what you need. Here at LYFE Marketing, we are always ready to help. Contact us today.

We’ve driven over 2,137,349 leads for clients through digital marketing.

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“LYFE Marketing made it possible for our business to focus on what we do best. Their knowledge and expertise has freed up valuable time. One of the best agencies I’ve worked with and I highly recommend them”

David