Digital Advertising Services

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Effective Digital Advertising Services For Your Business

We follow a proven process for creating a specific strategy for each of our clients. We make sure that our expertise in the various aspects and forms of digital advertising are utilized with each campaign that we craft. We promise to put the same effort and care into your digital advertising campaigns that we put into our own advertising campaign.

Contact One of Our Digital Media Advertising Specialists

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Why Digital Advertising Services?

Advertising is not new. From the earliest periods of human history, advertising has existed in one form or another. As technology developed, advertising also adapted to the changes. When printing became common, people started to use it for ads. Then radio came along and it became a good venue for advertising products and services too.

When television came along, that became a game-changer in the world of advertising. Television commercials became a huge platform for businesses to advertise themselves.

But all of that would be dwarfed by the advent of the internet and computer technology, which gave rise to digital advertising. This really changed the way that ads were delivered and assessed.

Digital advertising campaigns are now everywhere, and they’re being used by most companies and businesses. In fact, if you’re still not using a digital advertising strategy, then you’re missing out on a great opportunity. According to research, native digital ads can give a 52% boost in purchases and a 32% increase in brand favorability.

Those are very significant numbers, but they should not really come as a surprise. There are billions of people who are active online. And this includes your potential customers. People are using platforms like social media and Google on an increasing basis. And they can access these platforms on different devices such as smartphones, tablets and desktop. So by using digital media, you are sure to reach a very wide market.

Another reason why digital advertising is so important is because you can measure its effectiveness accurately. In fact, you can measure the effectiveness of the ads in real time.

With just a few clicks, you can see the number of people that have clicked on your ad campaigns, converted from your ads and more, all in real time. This tells you right away if your ads are effective or not.

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Digital advertising campaigns are now everywhere, and they’re being used by most companies and businesses. In fact, if you’re still not using a digital advertising strategy, then you’re missing out on a great opportunity. According to research, native digital ads can give a 52% boost in purchases and a 32% increase in brand favorability.

Those are very significant numbers, but they should not really come as a surprise. There are billions of people who are active online. And this includes your potential customers. People are using platforms like social media and Google on an increasing basis. And they can access these platforms on different devices such as smartphones, tablets and desktop. So by using digital media, you are sure to reach a very wide market.

Another reason why digital advertising is so important is because you can measure its effectiveness accurately. In fact, you can measure the effectiveness of the ads in real time.

With just a few clicks, you can see the number of people that have clicked on your ad campaigns, converted from your ads and more, all in real time. This tells you right away if your ads are effective or not.

Digital Advertising Services

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Social Media Ads

Social media advertising can help you widen your audience reach. There were 3.48 billion social media users all over the world in 2019 and that number continues to rise. With that number of users, it makes a lot of sense for you to use social media as a platform for your ads. The best platforms to use are Facebook, Twitter, LinkedIn, Pinterest and Instagram but it ultimately depends on the kind of business that you have. We will determine the right social media platform for you to use to reach your target audience and we will implement a strategy.

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Display Advertisements

There are different types of ads for display advertising that can be used. Any Google ads that rely mainly on visuals can be classified as display ads. So banners, pop ups, flash, and video ads can fall into this category. Display ads are a part of Google’s advertising platforms, giving you access to retarget your audience all across the web.

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PPC Ads

The use of pay-per-click ads can be an effective means of driving traffic to your site or landing pages. It’s very cost-effective because you’re only paying for those who actually showed an interest to your ad by clicking on it. We will create effective and enticing PPC ad copies for you.

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Search Engine Marketing

Search Engine Advertising (SEM) are ads that are shown on search engine result pages such as that of Google’s and Bing’s. These are effective as they would appear to people who are already interested in what you are offering. The key to launching successful campaigns is a strategic keyword research. There are two types of ad campaigns in search advertising that can be used. The first type is called pay-per-click (PPC) and the second is called cost-per-thousand (CPM). We will tell you which type would be best to use for your campaign.

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Native Ads

Another useful form of online advertising are native ads. These appear on blogs and websites like sponsored ads. They can be effective because they appear as a form of recommendation. If people trust the site where your ads appear, then you will get a lot of traffic from the ad as a result.

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Retargeting

Retargeting or remarketing is a form of advertising which is only fully possible with digital ads. The basic idea behind these ads is that they retarget those who have somehow interacted with your brand in the past or have been your previous website visitors. Because they have shown interest in the past, they are likely to make a purchase now. These ads have proven to be highly effective in driving conversions, and we can show how to utilize them properly.

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Video Ads

Video is the content of the future in any business’ marketing strategy. More and more people are interacting with video content today. Now, we can help you create video ads to increase your engagement, boost your lead generation, grow your brand awareness and even sales!

Why Go To LYFE Marketing For Digital Advertising Services?

We Provide All Digital Marketing Services Needed

We don’t solely create digital ad campaigns. We perform all aspects of digital advertising for our clients. So, when you come to LYFE Marketing, you won’t need anyone else to help grow your brand online.

We Have Years Of Experience

We have the experience and the results to prove what we can do. We have worked with a lot of clients who have been satisfied with our results. Take a look at the case studies on our website for evidence of this!

We Listen to Our Clients

This may sound simple, but many digital marketing agencies ignore the needs of their clients. We don’t do that. We make sure that we understand your needs before we start on a project and we can only do that by listening to you.

FAQs

ADVERTISING RESULTS

What results can I expect?

More traffic, leads or sales. It depends on the aim of the campaign we create for you.

What types of ads should be used?

We would have to study your business in detail before we can determine which type of ads to use, but rest assured your assigned account manager will help guide you in this area.

CONTRACTS WITH LYFE MARKETING

How long will the contract last?

The initial contract will last for 90 days. After that, we operate on a month-to-month contract with you.

Will I be charged for a setup fee?

Yes, we will charge you for a setup fee.

How long will it take to get started?

Pretty quick after you sign up! Once you sign the proposal, we will proceed with our services.

ADVERTISING SERVICES

Who will work on my project?

We will be assigning a specific ad specialist to work with you.

How will you get info about my business?

Our initial source of info will be a questionnaire we have you complete in the beginning. We may require additional information from you as we go along.

Will you monitor the campaign for me?

Yes, that is a part of our advertising service.

Do I have to provide you with content?

That would depend on the kind of ads we create for you as well as the nature of your business. In general, we handle everything regarding the creation of ad content, but we can always incorporate any existing visuals you have.

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We’ve driven over 2,137,349 leads for clients through digital marketing.

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Don’t Believe Us? Here’s What Our Clients Say About LYFE Marketing!

“LYFE Marketing made it possible for our business to focus on what we do best. Their knowledge and expertise has freed up valuable time. One of the best agencies I’ve worked with and I highly recommend them”

– David