B2B Social Media Marketing

Build Your Following

Improve Brand Accessibility With

B2B Social Media Marketing

What is B2B social media marketing? B2B social media marketing utilizes social media platforms to advertise goods and services to potential clients. Are you looking for ways on how to boost your lead generation? How about reaching more B2B buyers? You can with B2B social media marketing. We provide experienced social media specialists to manage your social media accounts & expand your follower growth. Contact us today.

Boost Online
Traffic

Create B2B social media marketing content that encourage users to visit your site and learn more.

increase-sales

Increase Website Conversions

Our social media management service is best coupled with our social media advertising services, where we set up B2B social media campaigns that are optimized to increase form fills and drive conversions.

Build Brand Awareness

See greater brand exposure and user engagement on social media through multiple social media channels.

  • GOOD PLAN
    $750/ monthly
    • Image Posts
    • Facebook & Instagram
    • 12 Posts Per Month
    • Page Monitoring & Responding 
    • Sponsored Posts & Follower Ads
  • BETTER PLAN
    Featured
    $1350/ monthly
    • Vertical Videos
    • Instagram & TikTok
    • 12 Posts Per Month
    • Page Monitoring & Responding 
    • Sponsored Posts & Follower Ads
  • BEST PLAN
    $1550/ monthly
    • Vertical Videos
    • Instagram & TikTok
    • 20 Posts Per Month
    • Page Monitoring & Responding 
    • Sponsored Posts & Follower Ads

What It’s Like to Utilize B2B Social Media for Your Company

Social media for B2B companies helps reduce costs of relationship building because you are building a relationship 24/7 in an online setting without having to conduct client meetings or phone calls. All you have to do is share on the social media channels that work for you.

Social media is one of most proven effective marketing strategies that both B2C companies and B2B businesses can utilize to further achieve growth. These social media platforms are not only for growing your brand awareness, they can also establish thought leadership in your industry. Once your brand is known as an influencer in your field, it will be easier for you to turn new leads into actual clients.

Approximately 84% of CEOs and VPs look to social media when trying to make purchasing decisions for their business. About 55% of B2B buyers do the same. A popular social media platform is LinkedIn where around 80% of leads captured through B2B social media efforts come from.

The proof is in the numbers. These kinds of statistics debunk the myth that social media is only for B2C companies.

Our B2B Social Media Pricing

Are you tired of getting the same unsatisfying results from your social media strategy? Don’t settle for any less. You can do better on these social media platforms! With our social media services, you can be sure that every penny you spend on a social media campaign will generate the results that you wanted and more. Hit the button below to talk to us today.

  • GOOD
    $750
    • Image Posts
    • Platforms Included: Facebook & Instagram
    • Platforms Included:
      N/A
    • Original Content Creation for SMM
    • Social Media Calendar Organization
    • Post Promotion (Ad Boost Management)
    • Community Management (10 responses per day)
    • More Social Networks (Twitter, LinkedIn, etc.): $150/mo per network
    • Initial Campaign Strategy
    • Single Account Manager
    • No Setup Fee or Initial Campaign Investment
    • Analyze Performance/Reporting
    • Hourly consultations per month
    • Post Frequency: 12 Posts Per Month
  • BETTER
    Most Popular
    $1350
    • Vertical Video
    • Platforms Included: Facebook & Instagram
    • Platforms Included: TikTok & Instagram Reels
    • Original Content Creation for SMM
    • Social Media Calendar Organization
    • Post Promotion (Ad Boost Management)
    • Community Management (10 responses per day)
    • More Social Networks (Twitter, LinkedIn, etc.): $150/mo per network
    • Initial Campaign Strategy
    • Single Account Manager
    • No Setup Fee or Initial Campaign Investment
    • Analyze Performance/Reporting
    • Hourly consultations per month
    • Post Frequency: 12 Posts Per Month
  • BEST
    $1550
    • Vertical Video
    • Platforms Included: Facebook & Instagram
    • Platforms Included: TikTok & Instagram Reels
    • Original Content Creation for SMM
    • Social Media Calendar Organization
    • Post Promotion (Ad Boost Management)
    • Community Management (10 responses per day)
    • More Social Networks (Twitter, LinkedIn, etc.): $150/mo per network
    • Initial Campaign Strategy
    • Single Account Manager
    • No Setup Fee or Initial Campaign Investment
    • Analyze Performance/Reporting
    • Hourly consultations per month
    • Post Frequency: 20 Posts Per Month
  • CUSTOM
    $TBD
    • Vertical Video & Images
    • Platforms Included: Facebook & Instagram
    • Platforms Included: TikTok & Instagram Reels
    • Original Content Creation for SMM
    • Social Media Calendar Organization
    • Post Promotion (Ad Boost Management)
    • Community Management (10 responses per day)
    • More Social Networks (Twitter, LinkedIn, etc.): $150/mo per network
    • Initial Campaign Strategy
    • Single Account Manager
    • No Setup Fee or Initial Campaign Investment
    • Analyze Performance/Reporting
    • Hourly consultations per month
    • Post Frequency: Contact us for custom frequency

Why You Need a B2B Social Media Marketing Strategy

Save Time

B2B social media success means constantly interacting with your followers and engaging with your customers. Most business owners don’t have time for this now and definitely won’t have time for it as their business continues to grow. Our specialists monitor your social media accounts daily so you don’t have to worry. The faster a business responds to a follower, the greater trust they will have in working with you because you have shown you care from the start.

Brand Loyalty

Build your brand on more than one social media platform. It’s not just about leads. It’s about your image, your reputation, and the trust you build with customers.

Awareness & Traffic

Through B2B social media marketing, you can gain user attention and make them more aware of the opportunities available to them. The traffic for social media and your website work hand-in-hand propelling each other forward. You can put links to your site in your social media profiles and put social sharing icons on your website. One can only gain strength with the other.

How We Increased Engagement Over 40,000% For

One Client Across 3 Platforms In 10 Months

As a B2B company that offers services instead of products, it can be difficult to gain the engagement you want with your followers without strong visuals. But it’s not impossible, and we have proof of that. We have a client that provides engineering services to businesses, and we helped them increase engagement with followers on Facebook, LinkedIn, and Twitter. These are the best platforms for B2B companies. They saw an engagement increase of 42,875% in just 10 months. In less than a year, you could be in their position too! Fill out the contact form below if you’re ready to grow your B2B social media and check out our social media management pricing.

Components of an Effective B2B Social Media Strategy

The components of an effective B2B social media strategy include effective social media posts, user-generated content and consistent customer support. Utilizing social media for B2B companies isn’t as simple as just making an account and posting a few times. If you want to see real and consistent results, you have to create and follow a strong social media marketing strategy. When you develop your brand and attempt to stand out from other B2B brands across social networks, you can see heightened lead generation, higher conversion rates, and increased sales. But before you jump right into it, let’s review some major components of any good social media strategy for B2B businesses. The following areas, when implemented well, can influence your followers’ purchasing decisions and ultimately draw in more business for you.

Social Media Posts

When it comes to social media, businesses tend to put most of their effort into content creation and publishing posts. And rightfully so- since your social media content is the most visible and prominent component of your social platforms, you definitely want to make sure it’s engaging to draw people in. You can use a variety of formats for the content such as articles, infographics, webinar, videos, white papers, slideshows, and etc. Something that will give valuable information and be enticing enough to consume.

If your products or services aren’t visibly appealing, or your post captions are vague or confusing, then decision makers might not choose to work with your company. You want to make sure to create and publish posts that are relevant to your audience, appealing to look at, and engaging enough to further their interest in your services. Whether you focus on your LinkedIn profile, update your Facebook page, primarily use Twitter, or anything in between, there are a lot of ways in which you can capture the attention of your audience.

Customer Support

Another great thing about social media channels such as Facebook, Twitter and LinkedIn is that it’s a great avenue for building and nurturing customer-brand relationships. As a B2B marketer, you and your followers can interact with each other in real-time, and you can help them with any questions they have about your services. For instance, a branded hashtag in your follower’s tweet is a great way to monitor anything that has to do with your business.

Consumers want to work with businesses they know they can trust, and social media reputation management is a great way to establish credibility and prove that your business is trustworthy. With fast turnaround on responses and troubleshooting, your followers will feel more confident in your business’s abilities. And from there, you’re more likely to turn your potential customers into reliable returning customers.

User-Generated Content

One thing you might not consider when thinking about social media management is the possibility of user-generated content. This content can come in many forms, and can even vary depending on the social media platform you’re using. Any sort of written or visual content about your business that your followers post, such as business reviews, infographics, product images, tweets or hashtags that mention your business, and more, can help fill in the gaps that your B2B marketing doesn’t have full control over. When this content reflects positively on your business, then that can help solidify a great brand image. Your new leads aren’t just listening to your word, they’re also taking into consideration other customers who have already used your products or services.

Most Important Factors For Social Media Success For B2b Companies

Individual Approach

A dedicated B2B social media account manager will be assigned to you. Our specialists work with you in developing your social media strategy and creating content for your campaign. They apply their expertise in the B2B industry to develop ads and posts that resonate with your company’s message.

Strategy Development

We develop a written B2B social media marketing strategy that outlines your customer persona and business goals you wish to achieve through social media. Within this social media strategy we create a customer avatar that represents your target audience best for the services you offer. We then develop a B2B social media marketing plan consisting of both social media management solutions and social advertising campaigns.

Effective Content & Ads

The next step is to create valuable social media content that your followers want to share. Encouraging calls to action within your content tells the customer exactly what you want them to do and increases your ad performance and website traffic. We take all posts created and schedule them in a monthly calendar, so your social media presence is consistent for your customers. You will approve this calendar before anything is published or promoted.

Monitoring & Targeting

Our team members will monitor your social media accounts and perform daily maintenance by engaging with your customers and showing them your business cares and wants to provide solutions to their problems. We closely monitor your ad campaigns and focus in on your target audience by seeing how they respond to your promotions. As we pinpoint this sweet spot, you’ll start to see costs per lead decrease and customer acquisition rates increase.

Reporting

We generate and share monthly reports about your social media accounts and metrics. We analyze and use this information to optimize strategy or content to improve reports over time. If you want to discuss your reports or progress throughout the month, we have an open line of communication to schedule one-on-one meetings with you. We want you to know and understand how your investment is helping your business.

Want to see more about how we’ve helped past clients with their B2B social media marketing? Check out some of our case studies!

Key Metrics: B2b Social Media Marketing

Watch your business grow through these metrics and conversions will follow.

Followers

Your followers help increase brand awareness, word-of-mouth, and referrals.

streamline

Engagement

You wouldn’t go to a business lunch & not talk to your clients in attendance, so don’t ignore them on social media platforms either.

Traffic

Have an active presence and you can drive even more traffic online with different promotions on your social media accounts.

What Makes Our Services The Best In B2b Social Media Marketing

Industry Knowledge

To truly have a rich B2B social media marketing campaign, you need someone operating it that not only has a background in digital marketing through social media, but also has a dense understanding of your business and the B2B industry. Our marketing team members have experience in social media marketing across business models and industries, and we are fully prepared to work around your specific needs.

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Specialized Services

B2B companies utilize a different approach when it comes to digital marketing, which is why you will have a trained specialist dedicated to your account. Our B2B marketers are specialized in working with B2B companies and accomplishing their business goals.

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Full Service Capabilities

Your B2B social media campaign is only as successful as all of its counterparts. Your B2B email marketing efforts highly support your social media efforts and vice versa. Our agency handles both of those and then some. As a full-service firm, we not only deal with your B2B social media, but we also offer services for your B2B company in PPC, email marketing, video production, and social advertising. Our social media marketers are well-suited to develop a strategy that works cohesively with other parts of your overall digital marketing strategy.

Click The Button Below And Get Started Today!