SEO for Restaurants

Rank Above the Competition with An SEO Strategy That Works!

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When you implement SEO for restaurants on your restaurant website, you’ll experience results that put you at the top of search engine queries now and in the future.

Need to fill your tables & drive more orders? We can help.

restaurant SEO

An Introduction to SEO for Restaurants

The restaurant and beverage industry is extremely competitive and people are constantly searching for the next best place to eat or grab a drink. But it is not enough today to just offer great menu items. Your potential customers have to be able to find your local business when they search online or else they won’t ever see what your restaurant has to offer.

Thus, having a good online presence is crucial. On average, 92% of people used a search engine to look for restaurants in the last 6 months. Yelp, Foursquare, and Tripadvisor are popular for this very reason. Granted this statistic encompasses all the searches around the world, but what about searches for local restaurants like yours? About 72% of all people who search for local restaurants near them end up visiting a restaurant within 5 miles of them. This just shows the power a simple local search holds for restaurants like yours.

So what do these numbers actually mean? They mean you need an up-to-date site that is responsive, has SEO best practices, and first page rankings on search engine results pages. If this doesn’t sound like what your business already has, then this page will give you some insight.

We will show you how investing in SEO for restaurants is the right choice any restaurant owner can make. In today’s digital age, optimizing your website content to reach new customers is the key to growing your local restaurant or franchise online.

local seo
local seo

So what do these numbers actually mean? They mean you need an up-to-date site that is responsive, has SEO best practices, and first page rankings on search engine results pages. If this doesn’t sound like what your business already has, then this page will give you some insight.

We will show you how investing in SEO for restaurants is the right choice any restaurant owner can make. In today’s digital age, optimizing your website content to reach new customers is the key to growing your local restaurant or franchise online.

Why Do You Need SEO For Your Restaurant?

Number 1.

Rank higher On Search Engines

In such a competitive industry and with new restaurants popping up frequently, you have to give your small business the tools to be visible by your target audience. Therefore, having high search rankings is important. That’s where SEO comes in. The end goal for restaurant SEO is to make your restaurant rank above all competition on the search engine results. When your customers search “best pizza in town,” then your pizzeria can actually rank first on the search engine results with the proper restaurant SEO implemented.

Number 2.

Drive High-Quality Traffic To Your Site

More traffic to your site generally means more customers in your restaurant. Now there is no direct correlation that we can show you on paper as it’s often difficult to track an actual person’s foot traffic with their computer cursor, but our restaurant clients have seen a significant increase in full tables once they implemented SEO for restaurants on their website.

Additionally, with SEO for restaurants you know the quality of traffic being driven to your site is high. This is because your site will rank for the keywords potential customers are searching for that are closely aligned with everything your restaurant offers. Essentially, the higher up your content is on search engines means the more relevant your content is to the search query. The more relevant the content is to searchers, the more qualified searchers you’ll have clicking on your content. This is how SEO helps drive not only more traffic, but also the right traffic to your restaurant.

Number 3.

Measurable Results

SEO can be easily tracked for both your business and your competitors. Knowing what the competition is doing and optimizing to overcome them is one of the best ways to utilize the results your restaurant SEO reveals. Tools like GMB (Google My Business) and Google Analytics are very beneficial when it comes to measuring the key results your business needs to see. Knowing these metrics is what will help your business always provide the user experience your web page visitors want.

Boost your Google visibility with our SEO services specifically designed for restaurants.

There are always ways to improve your SEO and how Google, Bing, or any other search engine view your restaurant’s website. That’s where we come in! We have the tools, software, experience, data, and time to perform all the tasks necessary to make your website a leader among local restaurants. When searchers are looking for great food in your area, we will make sure your restaurant is always visible in those searches. Don’t give your competitors another day at the top of the search engines! Take control with our restaurant SEO services. If you’re ready to start cooking, then contact us to schedule a time to discuss how your restaurant can benefit from an SEO overhaul.


Business & Site Evaluation

This is the first step we take in getting to know more about you and your restaurant. Site evaluation is a key step to the process because you have to know how the site is doing currently so you can know what to improve. We also take this time to learn more about your target customer and the goals you are looking to achieve with SEO for restaurants. This will helps us know what quality content to create to reach those goals. We will also perform a site evaluation that tells us more about your site’s keyword strength, content, mapping, and code in order to help us evaluate your site’s strengths and weaknesses.

Strategy & Goal Development

After gathering information, we will work to develop a marketing strategy that is best for your business. We guarantee that with this strategy we develop, we will achieve and ideally surpass the goals you have set for your business. The strategic plan is customized to your business and the keywords your customers are searching for to find you. An important part of developing your business’s strategy is using a keyword planner to identify the search terms that connect your restaurant with the right consumers. The goal is to use the most relevant keywords. Using the right keywords will ultimately attract more potential customers to your site.

Setup & Implementation

This is the phase where we set up the tools you will need for tracking progress such as dashboards and analytic systems. We do this so we don’t miss even the smallest ingredient that can make the biggest difference in the outcome of restaurant SEO. Once you’re set up, we will implement the process of putting new keywords on your site. We can do this through blogging using sites such as WordPress. Here we can implement keywords in your meta descriptions and title tags. Or we can implement keywords on your homepage to drive traffic. Whatever the case may be, we make sure to implement the best SEO techniques that are relevant and responsive (not to mention results-driven!)


After you’ve created and implemented the best SEO strategy possible, you have to keep up with it. With our SEO tracking and reporting software we can easily share with you the progress your restaurant SEO business listing is making. You will receive a monthly detailed report about your keywords and page performance as well as suggestions from your specialist on how to increase your site’s performance. We then take this data and optimize your site for stronger keywords, structured code, architecture, mapping, and more. Keeping track of the right metrics is crucial because it will give you the key insight about what parts of your campaign you can improve.

Ongoing SEO

SEO for restaurants is not a one time fix, but an ongoing process for the life of your website. For as long as your customers, the internet, and your business exists, you will need ongoing SEO, which our specialists can perform for you. It involves continuously optimizing your blogs, link-building, and strategy to ensure the long lasting strength of your restaurant at the top of the search engine results. As long as your potential customers are performing Google searches for great restaurants, you have to make sure your business continues to be seen with ongoing optimization.

Strategies For Higher Rankings

To help you get more customers through your SEO efforts, we apply the following elements to set your campaign apart from the rest:

Keyword Research

Keywords are a major part of SEO. That’s why we use keyword research and keyword planners to identify the best ones for your business. We take a thorough deep dive into finding the keywords that work best with your restaurant and target audience.

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Local Restaurant SEO

We utilize marketing tactics associated with local SEO to ensure your restaurant is ranking for the local pack on Google Maps and receiving the most views.

Ongoing SEO

The best way to continue generating website traffic is ongoing SEO. We apply a few different ongoing techniques that keep your site updated and continuously staying ahead of the competition.

User Experience

In the midst of all the optimization and restructuring we do to your site, we always keep your audience in mind. We do this by making your content search engine and mobile-friendly. When your audience uses a mobile device to search for your business, your content is optimized for them to do so.


Industry Experience

Industry Experience

SEO for restaurants is different than SEO for a B2B company or any businesses not closely related to the restaurant industry. Optimizing a menu and culinary images varies greatly from your run of the mill SEO procedures. For this reason, we know you want to work with a company like us who has performed SEO for restaurants before and has proven results to show for it. With our experience in helping other restaurants generate powerful results with SEO, we are confident we can do the same for your restaurant too!

Restaurant SEO Professionals

Restaurant SEO Professionals

Whether you’re new to SEO or just want more help doing it, we’ve got your back. You will be assigned a dedicated restaurant SEO specialist that will optimize your site tailored to the desires of your customers. Your account manager will know exactly how to get the results you want by identifying your customer preferences. With a trained specialist that has the same passion for dining, customers, and entrepreneurship that you do, you are sure to prove a tough match for your competitors.

Full Service Firm

Full Service Firm

If you work with a firm that only specializes in SEO, that doesn’t necessarily mean you are getting the most out of SEO. As a digital marketing firm with a multitude of services outside of SEO for restaurants, we can offer you the best all inclusive digital marketing service packages that work seamlessly with your SEO. You will be able to amplify your digital marketing efforts across all platforms. From your social media platforms to your email platforms to your content and web design too. When you work with a firm that offers multiple digital marketing services that all work together, you will be able to maximize not only your SEO efforts but your digital marketing efforts as a whole. Our multiple departments with trained specialists provide you with the expertise your marketing needs to help you grow your business.

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