Google is a highly used search platform for many reasons. But the key reason it continues to be utilized by users across the globe is because it implements attributes that make searching online more efficient. Those attributes are PPC ads. These ads are the key to efficiently connecting searchers to the relevant information they are searching for. As a Denver PPC agency, our PPC specialists use copywriting best practices to create optimized ad campaigns that will be presented to searchers. Tools like Google Ads manager and Google Analytics allow us to manage these campaigns all the way through. As a result, your brand information will be optimized to be presented to the right users, who are most likely a part of your target market. Therefore, grabbing their attention is a must. For instance, if you are a realtor in the Colorado area and want to generate more clients, PPC ads on Google’s search engines can help. Placing ads under search queries such as “Realtors in Colorado” can help attract more qualified leads to your brand.

Remarketing ads are key to re-attracting visitors back to your website and remains a substantial part of PPC advertising. Our Denver PPC agency leverages the Google Display Network by placing your ads on millions of platforms. In turn, having the ability to reach 90% of internet users. This is why our agency stands behind our remarketing services. It’s because many typical online transactions don’t happen after one website visit. It can take multiple trips to your website to get your visitors to convert. But if you are utilizing services that will encourage your previous website visitors to return to your website, then the chances of turning those individuals into consumers become very low. To avoid losing precious leads and disengaging your visitors, our PPC experts will implement remarketing ads into your digital marketing. The more exposure your brand has by placing display ads on millions of websites, means the easier it becomes for consumers to remember your brand. When they easily remember your brand, they are more likely to re-engage with your business.

Google Shopping Ads are specifically designed to promote your products on Google’s search engine. These optimized ads are what help push your products to the right searchers. Google displays your product ads to the consumers that search for products relevant to your ecommerce business offerings. These shopping ads are a great way to generate more visibility for your brand and get more qualified shoppers on your product landing pages. Our Denver PPC agency uses this Google feature to provide the consumers interested in your products with a clear path to those products. Thus, making the purchasing process smoother. With this service, our Denver PPC agency ensures that your business will attract more consumers who are searching for the products they are ready to purchase.

PPC advertising is not just for search engines. That’s what makes PPC advertising so flexible. Any platform you need to run PPC ads on you can do so. They work effectively on search engines, but our Denver PPC agency can make them just as effective on social media platforms as well. You have the ability to do this because of the efficient features many popular social media networks have instilled on their platforms. Our PPC specialists can use PPC ads on Twitter, Facebook, and even LinkedIn. In turn, helping your web content generate more clicks. Using our social media PPC services in conjunction with our Denver social media marketing services, will give your brand a powerful social media presence that’s hard to beat!