Meriwool

seo case study
Image Credit: Meriwool

The Results

5

Focused Keywords

21

Current First Page Rankings

607

New Keywords Added To Google

Background

When you combine pure, breathable material with the feeling of the outdoors, you get Merino wool. And no one does Merino wool clothing quite like Meriwool.

Meriwool is a clothing company that specializes in developing apparel from a unique material called “Merino wool” which is sourced directly from Australia.

Meriwool started working with LYFE in March 2019 to help increase their brand visibility and qualified website traffic.

Services Used

SEO Results

CAMPAIGN LEVEL

  • 5 Focused Keywords
  • 607 New Google Keywords Added
  • Started with 1 First Page Ranking for non-brand Keywords and went to 21 with the help of LYFE Marketing!
seo case study

AD SET LEVEL

  • We ran organic keyword campaigns that helped generate more traffic on their landing page and product pages
seo case study

Destination URL

seo case study

Conclusion

The main goal for Meriwool was to find a cost effective way to increase their brand awareness and website traffic. Through our SEO services, we helped them accomplish that! Meriwool was able to go from just 1 first page search result to 21 with use of the right keywords, which helped them receive the traffic on their website that they desired!

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